Semphonic (formerly 2nd Sight, Inc.) is a provider of Web analytics and digital measurement consulting services to corporations, government agencies, and non-profits. The company builds online digital measurement and Web analytics programs for companies worldwide. It offers consulting services in the areas of digital analytics planning, process, and governance, digital analytics solution selection, implementation, and administration, privacy and personal identifiable information collection compliance, and Web analytics data quality audit, website reporting, website analysis, social media, mobile, multivariate testing, training, and support. It operates as a subsidiary of Ernst & Young LLP.
- HQ Location
- United States
- Year Founded
Products by Semphonic
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Performance marketing has become such an essential driver of business success that those CEOs who overlook it do so at the detriment of their business. Continue reading...
The business intelligence and analytics platform market's multi-year transition to modern agile business-led analytics is now mainstream — and the market is still evolving. That's the word from Gartner in its latest Magic Quadrant for Business Intelligence (BI) and Analytics Platforms. C...Read more
Through the Panama Papers released at the beginning of last year, the offshore tax haven activity of the national elites were seen in the full light of day by citizens. Continue reading...
Understanding and engaging with today’s customers requires the best possible data. That means relying less on black box third-party data and harnessing rich first-party data from interactions with customers. Continue reading...