Tag Manager is a tag management solution that addresses and solves challenges marketers face when working with multiple tags.
Primary Use Cases
Tag Management. Data Management.
LAS VEGAS — Adobe has done plenty of talking at its annual digital marketing conference here at the Venetian Hotel. Now it’s time to let some of the 12,000 Adobe Summit attendees share their views. The Adobe Summit runs through tomorrow. Continue reading...
Gartner predicted in 2012, that by 2017 CMOs would outspend CIOs on IT. The prediction was right on the money. Marketing and advertising technology budgets have continued to rise in the years following the prediction, according to a 2016 survey by the research firm. Continue read...Read more
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