The Marketing Content Hub is an enterprise software solution that provides marketers with a 360° interaction on all of their content and processes. It helps marketing operations add structure, tools and overview.
The marketing content hub allows to realize tangible benefits in cost, time to market and quality.
Primary Use Cases
Digital Marketing. Digital Asset Management. Collaboration.
Cross-channel customer experience (CX) is a non-linear animal. A customer’s need-based path more closely resembles Indiana Jones’ tenuous navigation through the Temple of Doom rather than a nicely manicured path in the woods. Adding to the ambiguity are the many definitions...Read more
Football player Colin Kaepernick, the sometimes quarterback for the San Francisco 49ers, made a bold social statement in August when he refused to rise for the national anthem at the start of an NFL game. Continue reading...
Mark Ritson has some strong opinions on content marketing. Writing in Marketing Week, Ritson calls the practice "bollocks" — or as the URL puts it, "bullshit." At the risk of adding more content to what he rightly points out is an already glutted field — I disagree. Continue readin...Read more