THRON Content Strategy Platform is a DAM for marketers to activate content and engage with its audience, enabling brands to centralize, distribute and leverage content in real-time and obtain data to better understand customers interests across all digital channels. It provides customers with a full-scale solution for omnichannel DAM, content marketing, sales insights and customer experience.
Primary Use Cases
All too often, businesses expect to plug in a digital asset management (DAM) system and then — voila — it will begin managing all of the organization’s assets. The misconception can be forgiven. Continue reading...
When I first became involved in software sales someone advised me to take up golf, as “most enterprise business deals are made on the golf course. Continue reading...
Today’s brand identities have never been more fluid or at risk. The wrong brand content, colors, size or formatting have the potential to send a company’s image into a tailspin in an instant. This doesn't only apply to the marketing team. Continue reading...