Everyone’s going mobile. Even the high-flying, acrobatic and ungodly flexible Cirque du Soleil entertainment team

Spectators of the show will be able to use their mobile devices to interact with the characters and special effects throughout the production. The mobile application is powered by the SAP HANA platform, a longtime technology partner of the Cirque du Soleil entertainment company. The mobile app will be unveiled for the "TORUK — The First Flight" show.

“This immersive digital technology brings Cirque du Soleil fans closer to the action and creates a more powerful experience for spectators of the incredible new show,” Maggie Chan Jones, chief marketing officer of SAP, said in a statement. “We’re proud to bring technology from SAP HANA front and center, giving audience members an opportunity to interact with the characters and special effects on their mobile devices throughout the production.”

Spectators learn more about the characters and mythical storyline inspired by James Cameron’s movie “Avatar” through this mobile app. The SAP HANA platform will also facilitate communication between spectators and the show’s visual effects control system. This is accomplished through native and spatial processing capabilities in the SAP HANA platform, which analyze and process geospatial information in real time.

“TORUK — The First Flight” is Cirque du Soleil’s 37th production since 1984. The company has brought shows to more than 160 million spectators in more than 400 cities on six continents.

Code Rebel Promises Mobility

Enterprise software provider Code Rebel Corp., based in Kahului, Hawaii, announced an enterprise scale JSSD (Joint Secure Services Depot) SaaS-based software platform to address current enterprise market demands for more cross platform security, mobility and collaboration. The company expects to launch the new product into the market during the second quarter next year.

"Our mainstream product line (iRAPP and iRAPP TS) is solving only a portion of enterprise IT market needs — those related to remote desktop and terminal services for Mac OS X,” Tom Moreno, president of Code Rebel, said in a statement. “Throughout our almost decade of work with corporate customers, we have been able to explore various enterprise configurations and detect a clear set of IT problems that enterprises face that are not being met in the market — from current multi-screen environment and multi-stack of technology solutions to secure remote connectivity to system administration, file management, publishing and mobile services."

Company officials said core features and advantages of the JSSD platform include:

  • Centralized and simplified access management, allowing for connection brokers and standard protocols for secure access to desktops, files, and resources based on a single access configuration and single user profile
  • Infrastructure integration, which enables customers to select specific functionalities and integrate into their existing infrastructure with communication protocols
  • Internal mobile solutions, which include a core set of server-side modules and APIs to provide standard functionality to registered devices, such as authentication, application data storage, inter-device communication messaging and device management
  • Automation-ready publishing solution, which is a configured a set of HTTP responders and media steamers with build-in automation-ready APIs to allow the conversion of content and its front-end integration through embed-code

Kahuna’s Consulting Launch

Redwood City, Calif.-based marketing software provider Kahuna announced the launch of a new services group to help the “next generation of leaders in digital marketing.” Dubbed Kahuna Labs, it will offer a range of strategic consulting programs to Kahuna’s growing community of customers and partners.  

The initiative formally launches in early 2016. Kahuna Labs is recruiting a team of “world-class educators and innovators” in digital marketing to help close the skills gap across a range of marketing disciplines.

“With the arrival of new tech capabilities such as behavioral data modeling and machine-learning, the technology-readiness gap for marketers is rapidly widening,” Adam Marchick, co-founder and CEO of Kahuna, said in a statement. “We aim to close that gap with a strategic mix of offerings and with the wisdom of the expanding Kahuna community of customers and partners.”

The Labs will offer custom consulting engagements in omnichannel communications and private workshops for senior marketing professionals.

“The empowerment of marketing professionals is core to all service and product offerings by Kahuna, and Labs will help advance what the company does going forward,” Kahuna CMO Julie Ginches, one of the chief architects of the initiative, said in a statement. “Partnering with marketing, sales, product, and others parts of our organization, Labs will create ways to bring value to our prospects, customers and partners.”

Leading the initiative is Giovanni Rodriguez, who has advised many organizations including SAP, Coca-Cola, Unilever, the AARP, The White House, the DNC, the Bill and Melinda Gates Foundation, Stanford University, Morehouse College (one of the nation’s leading historically black colleges), and dozens of tech startups.

CX Vet Joins Siteworx

headshot of Aileen Cahill

Reston, Va.,-based Siteworx, LLC announced that customer experience veteran Aileen Cahill has joined the digital agency as managing partner in the Eastern Region. She will be responsible for driving business growth across diverse industries and strengthening partner relationships throughout the Eastern Region.

Before joining Siteworx, Cahill was senior vice president at Merkle, where she expanded business and promoted customer engagement for retail and consumer goods clients. She also held positions as founder of a strategic marketing firm, Customer Ergonomics, CMO for IDEXX Laboratories and chief customer officer for Hurley Travel Experts, Inc. and American Homeowners Association.

Cahill co-authored "Internet Marketing: Building Advantage In A Networked Economy," published by McGraw-Hill, 2002. The book uses CRM as the unifying principle for integrating digital and traditional marketing programs.

Must be NICE

NICE Systems, based in Ra'anana, Israel, announced the new version of its NICE Engage Platform, which company officials promised brings to contact centers the intuitive experience and ease of use found in consumer software.

New capabilities include 1-click interaction management, intelligence-driven automated scoring, data extraction tools and DIY system management. Automation brings analytical insights into the evaluation process.

Further enhancements to NICE Engage include the extension of its multi-channel offering through enhanced video recording. By leveraging the Advanced Interaction Recorder (AIR) and NICE Engage platform to capture interaction data from multiple channels, organizations can use Engage across all of their customer service channels.

"Today it's all about the customer,” Miki Migdal, president of the NICE Enterprise Product Group, said in a statement. “Organizations must be able to provide customers the service they need with the utmost ease and efficiency.”