Digiday Publishing Summit Europe 2016

Description

Using platforms to build audiences has proven successful for many publishers. While platforms expand content distribution options, audiences are spending more time on mobile and video consumption is skyrocketing and publishers are scrambling to be there. But as the number of viewers grow, it’s still uncertain how publishers can make money on these platforms.

At the Digiday Publishing Summit in Europe, leading publishing discuss these challenges and how they tackle ad blocking.

Speakers include Gie Bertrand, head of new media at Le Figaro, and Oliver von Wersch, managing director of growth projects and strategic partnerships at Gruner+Jahr Digital, who will discuss Europe's response to ad blocking; and Aiden McCullen, head of digital innovation at RTE, who will discuss monetization options for traditional publishers.





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