Publishing Insider Summit Austin 2017

Description

Finding revenue growth and sustainable media business models in an economy increasingly dominated by two media "frenemies" is both a challenge and the key opportunity for major media in 2017. Both advertisers and many audiences are veering back towards trusted, well-lit and safer media environments. But can the media companies themselves meet the opportunity, even move the market, towards quality again? At the spring Publishing Insider Summit we focus on monetizing quality and finding revenue opportunities amidst an ad economy that is consolidating and an audience that is fragmenting.

Leading publishers are not satisfied scrambling over the “table scraps” many feel the duopoly is leaving for the rest. They are learning to innovate, in how they come to market with new ad, data, video and branded content products. In a unique peer-to-peer format, select senior publishing executives share their best practices in proving our the value of quality media through research, harder data and better accountability.

We will explore:

  • Building sustainable media business models in a shifting digital ad economy
  • Making data a new profit center
  • Adapting to ever-changing digital video models
  • Header Bidding 2.0
  • Making branded content studios sustainable

Registration Details

Add Calendar Event

* required info

Contact Info

Event Details

Enter city name or 'online'
You may use HTML tags for style ("a","b","strong","em","i","u")
NL-01a
Get the CMSWire Newsletter
  • Receive concise summaries of what's happening in your industry
  • Get access to exclusive reports, white papers and webinars

lock We take your privacy seriously

NL-03a
Get the CMSWire Newsletter

You'll receive:

  • Exclusive Articles
  • Latest White Papers
  • Early Event Invites

Join 55,000 subscribers and growing

We take your privacy seriously

Get the CMSWire Newsletter

Join 55,000 subscribers and growing

We take your privacy seriously

You'll receive

  • Exclusive Articles
  • Latest White Papers
  • Webinar Invites
NL-03a
Join 55,000
of your peers

Get the CMSWire newsletter.
Access exclusive news, best practices and events.