iStrategy Miami 2013

Description

iStrategy Miami 2013: it's where the rubber meets the road in serious online business marketing. SEO, SEM, social, mobile, community, commerce. iStrategy keeps the world's top online marketers on top of their game. Join North America's most forward-thinking digital marketers, social media mavens and online experts as they converge on Miami in April 2013 to discuss the future of digital marketing and share strategies for improving customer engagement, driving conversions and developing campaigns that positively ring with authenticity, relevancy and significance. During the two-day conference, iStrategy will offer speakers with expertise in every online channel, a wide-range of attendees for exclusive networking opportunities, and a series of workshops to offer practical learning. If building a high-performing, integrated marketing strategy is important to your organisation, then iStrategy is for you! Whether it's building customer loyalty, increasing sales, improving lead generation or driving greater consumer engagement, our program has been specifically designed to help attendees develop their audience and build traffic, create brand awareness, improve customer service and develop better use of digital tools internally to drive more productive business outcomes. With these common objectives in mind, iStrategy has recruited keynote speakers, panelists, workshop facilitators and attendees with expertise in the online channels that lead to successful results and tools that provide ongoing measurement, analysis and decision-making capabilities. These include:
  • Social Media
  • Mobile Marketing and Applications
  • Display Advertising
  • Search Engine Optimization (SEO) and Pay-per-Click (PPC)
  • Email Marketing, Database Marketing and Customer Relationship Management (CRM)
  • Web Analytics
  • E-commerce
  • Content Strategy Including Video, Viral and Blogs

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