Social Media Results For PR & Comms Conference London 2012




Social Media Results For PR & Comms Conference. Mobilise & Monetise.

This is THE social media conference for brands, inhouse PR and comms professionals and corporates alike. Don't waste your time with “gurus” and consultants! Instead, join us at this one-day, content-led conference developed specifically around the burning issues which PR and comms professionals face on a daily basis. With a brand-led speaker line up and an 80% brand-led audience (based on past events), you can be confident that your time will not be wasted. Learn from those who are actually doing it and take away practical advice and winning strategies to drive your social media to the next level and ultimately, to maximise real return on engagement.

Made By PR & Comms Professionals For PR & Comms Professionals:

•Keeping It Fresh, Engaging & Relevant: Grow communities, inspire brand advocacy and unlock the power of engagement

•The Changing Face Of Customer Service: Handle negativity wisely and create a genuine dialogue

•Pitfalls Panel: Social media hazards, faux pas and dos and don?ts!

•Keep Calm & Carry On! Keeping a cool head during a social media crisis

•Platforms Under The Spotlight: Platform updates on the latest new developments within Twitter, facebook, Google UK ? YouTube and Spotify

•Journalists - Tips For Success: Five esteemed journalists share their take on how best to get stories out there

•Who Are The Real Influencers? Focus your resources for effective blogger and influencer outreach

•Organising & Integrating To Achieve Real Impact: Optimise your internal organisation to fully integrate your social media activities

•Evaluate ROI, Meaningfully! Best-practice measurement and evaluation of social media for budgetary buy-in

The Social Media Results For PR & Comms Conference Features:

•Extensive Journalist Panel: Engaging Journalists Through Social Media - Tips For Success

•Anticipating Social Media Pitfalls Panel

•4 Informal Peer Discussions: Community Management, Stakeholder Engagement, The Media Manager Today and Pinterest

•4 Platform Update Snapshots: Facebook, Twitter, Google, YouTube, Spotify

•2 Post-Conference Workshops: Measuring The Unmeasurable & Harnessing The Power Of Twitter

•Facilitated Networking

•Open Q&A

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