Webinar: Best Practices in the Web Engagement Cycle

Logistics

• When: Dec 16, 2010 11:00 - Dec 16, 2010 12:00
  Timezone: (GMT-5) Eastern Time (US & Canada)
• Where: Online / North America
• Registration: Click Here for Details

Description

Join Scott Liewehr of the Gilbane Group and Arnez Nisperos of Alterian on Thursday December 16th at 11am Eastern Time for a webinar on how organizations can truly engage consumers on the web.

As consumers' online behavior continues to evolve, organizations are moving beyond simple Web Content Management (WCM) towards Web Engagement Management (WEM), where marketers truly engage the consumer through 360 degree insight and integrated cross channel marketing, from web through to email and social media.

Is your company ready for Web Engagement Management?

Attend this webinar and you will take away:

• Web Engagement as defined by the Gilbane Group
• The fundamental pillars for successful WEM
• How WCM can facilitate WEM for more effective marketing campaigns and results
• How you can put Web Engagement into practice.

Don't miss this webinar, register today.

> Click here for Registration Information