(Webinar) How 2011 Web Strategy is Evolving, With Forrester's Stephen Powers

Logistics

• When: Mar 17, 2011 13:00 - Mar 17, 2011 14:00
  Timezone: (GMT-5) Eastern Time (US & Canada)
• Where: Online / North America
• Registration: Click Here for Details

Description

Learn why you must evolve your Web CMS (WCM) strategy in 2011.

The web has evolved. Customers expectations have changed. New channels like mobile and social media have emerged. Yet for many companies, web content management remains a simple web publishing tool when it could be so much more.

Join us for this exclusive live webinar, led by our featured speakers Stephen Powers, Principal Analyst at Forrester Research and Brian Costello, General Manager at Valassis, who will provide insights into the important business drivers of next generation web content management solutions.

Join us Thursday, March 17th at 10am PST, 1pm EDT to:

• Understand the Forrester WCM maturity model, and the capabilities at each level.
• Discover why organizations are investing in next generation WCM, and the capabilities you should expect of your WCM in 2011.
• Learn how web content management has evolved from the management of content to the delivery of business outcomes like sales, registrations, leads and donations.
• Hear how Valassis, one of the nation's leading media and marketing services companies, transformed their business strategy with Ektron.

Register now for this exclusive webinar and start evolving your Web Strategy in 2011!

> Click here for Registration Information