(Webinar) How-to: Using Analytics for Goal Driven Marketing & Optimization

Logistics

• When: Jun 30, 2011 13:00 - Jun 30, 2011 14:00
  Timezone: (GMT-5) Eastern Time (US & Canada)
• Where: Online / North America
• Registration: Click Here for Details

Description

Get Real Insight into Your Online Content and eCommerce Goals

iAPPS 4.6 takes web analytics way beyond static data delivery. By intersecting Goal Driven Marketing with web analytics, the new iAPPS Analyzer makes the marketer’s job easier and proactively drives web content optimization in your website and online store.

Join Bridgeline’s Becki Dilworth and Brett Zucker on Thursday, June 30th from 1:00 - 2:00 PM (EST) for a hands-on webinar where you'll learn:

• How iAPPS' smart recommendation engine dynamically identifies opportunities to improve the effectiveness of your web content
• How you can easily drill into your content to implement iAPPS' suggested changes
• How iAPPS can track your multichannel marketing efforts to help you reach your business goals
• How iAPPS can gauge which campaigns are working or not working toward your goals
• How you can leverage iAPPS Analyzer to track short- and long-term web marketing goals

MAKING WEB ANALYTICS EASIER FOR MARKETERS

With iAPPS Analyzer’s smart recommendation engine, actionable opportunities to improve your site’s performance are dynamically delivered directly to your dashboard. You and your team can take action immediately with just a single click.

And because your content marketing efforts go beyond just the content on your website, iAPPS Analyzer lets you connect all of your multichannel marketing efforts to business goals within a single campaign and measure their effectiveness.

> Click here for Registration Information