Content Management Matters ™

An information tsunami is sweeping the world, eating up vast quantities of time and energy.

The web management challenge is to shift your focus away from your website, technology and content, and to focus instead on the needs of your customers.

Low-value content is destroying the usefulness of intranets and public websites. It needs to be stored separately.

Giving control of a website to a communicator can be like giving a pub to an alcoholic.

What Google does runs contrary to much business thinking. It sees the customer's time as the scarcest resource.

Information overload, news fatigue and WADD (Web Attention Deficit Disorder) are creating a brutal landscape on the Internet.

Because of the Web we are putting less and less trust in experts and organizations and more and more in people like us-our peers.

Words are critical to task completion on websites and in applications. Yet they are still chosen carelessly.

Shouldn't there be a law against having politicians' pictures on websites, particularly on homepages? Taxpayer money pays for these websites. So what gives politicians the right to take taxpayer money and hijack government websites and turn them into campaign websites?

E-government is not about technology. It is about saving time and making life easier and more efficient for citizens and business.

Web government is about helping citizens and businesses make easier, faster, better-informed decisions.

Every time you add navigation options you add confusion and complexity. Too much choice is the bane of web navigation.

Making your websites more interactive is a meaningless strategy. Make your website more useful instead.

Intranet search is appalling because people don't want their content to get found, and the organization does not value the importance of finding.

The first step in creating a genuinely useful intranet is to ban the intranet team from using the word "information".