Content Management Matters ™

The folks at MarketingProfs are always offering new ways to help organizations and companies learn about digital marketing.

In an effort to guide marketers around the twists and turns of web marketing and digital media, MarketingProfs presents a Digital Marketing Mixer: A Forum on Email, Search and Social Media. The event is scheduled to take place on October 22 -- 23, 2008, in Scottsdale, Arizona.

According to a recent Pew Internet and American Life Project study, Internet users are shifting their media consumption habits to downloading more podcasts.

ShoZu Ltd., a provider of mobile social media services, announced a new edition of its free social media application for iPhone and iPod Touch.

The enhanced version is all about web 2.0 and offers easy photo uploading, blogging, geo-tagging and mobile interaction with more than 50 social networks such as Facebook, Flickr, Google Blogger, Picasa Web Albums and Twitter.

JupiterResearch, a research and analysis firm focusing on Internet trends and technologies, has been trying to get a grip on the present and future state of social networks and cell phones.

With the increasing popularity of mobile social networking, the cell phone industry is struggling to keep up. As more and more social networkers are using their cell phones to stay active, the majority of handheld devices aren’t yet ready to meet high demands. On the bright side, there’s a potential for social networks to become killer apps for cell phones.

Socialcast has finally released the latest version of its enterprise social networking service. This SaaS-based service holds a new surprise along with all the features we told you about last month -- a self-service delivery model.

Aaron Sorkin, the creator of “The West Wing,” broke the news on Facebook, when he opened an account and announced his desire to write a movie script about the founders of the popular social networking site.

The word on the street has it that Scott Rudin (“There Will be Blood,” “The Other Boleyn Girl”) will produce the film for Columbia Pictures.

It's back - yes it is. Jaiku has arisen from the depths of Google and is now offering unlimited invites to all. Google acquired the microblogging service back in the October of last year and we've heard very little about it since then. Perhaps now that school is back in, Google sees an opportunity to grab a market away from Twitter.

Mozilla, the same entity that is responsible for providing us with the Firefox Web browser, is expanding Firefox's wide appeal by offering users the ability to interact and control the browser with a linguistic user interface project called Ubiquity. The point of this project is to allow users to create on-the-fly mashups.

Technorati, the blog search engine that showcases content from online newspapers and many other places announced that it has acquired Blogcritics.org.

With Technorati's ability to track the links between blogs, rapidly index tens of thousands of updates every hour, and monitor live communities and the conversations they foster, the acquisition of Blogcritics not only allows its bloggers access to a wider audience, but gives Technorati an opportunity to gain advertising revenue.

Was Mashable having website troubles? They have partnered with EdgeCast Networks, a content delivery network, to speed up the delivery of their social media news and information so you can get your fill of what's happening in the blogosphere that much quicker. Can you tell the difference?

The semantic web grows ever nearer. Soon everything we think will be organized, categorized and analyzed by Google.

Speaking of which, Google will begin to officially release Google Suggest in the next week. Google Suggest is exactly what it sounds like -- a tool that works to better understand you, as a user and what you search for. Often, due to misspellings and other limitations of our human brains, our searches can bring up results that don't exactly match what we want. Google Suggest aims to help users better formulate queries, reduce spelling errors and save keystrokes.

With the Democratic National Convention well underway, bloggers have been busy covering every aspect of the political event.

Hundreds of bloggers descended upon Denver on Monday and will do so into St. Paul next week for the Republican National Convention. As with the changing face of politics, both parties understand the need to allow bloggers, who are often self-supported, into the fray, as they embrace the new social medium that is fast replacing television and other traditional media that has long been the primary resource of reaching out to voters.

When you think of the rebellious and loose nature by which blogging is often described, it might be that Las Vegas is the perfect location for the Second Annual BlogWorld and New Media Expo.

Scheduled for September 20, adding to what is already a busy weekend for bloggers, the expo will feature advice, insight and experiences as shared by senior executives from Fortune 500 companies and industry thought leaders, all of whom attendees can learn a thing or two about how to implement social media.

Ma.gnolia, a free social bookmarking service, has recently announced plans for a complete rewrite of their social bookmarking system that will lead to improved maintenance, expandability, customization and monetization. With so much work and such little time, Ma.gnolia certainly has its hands full with all the things planned for the future.

The Social Media industry seems to get just a little bit bigger every hour and it's amazing how many different vendors can come on the scene and offer products and solutions that can help us design and build communities of one sort or another.

As an enterprise though, you need to be sure you are working with the right solution provider. Someone who is not only selling you a service, but helping you truly understand why and how to implement it. This is where you see Awareness -- an on-demand social media platform for Web 2.0 communities provider -- emerge as a front-runner. They have the right technology platform and what appears to be a wealth of knowledge and understanding to implement your community(s) the right way.