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Want to Keep a Customer? Report Advises: Handle Their Emotional Needs

By Barry Levine  |  Monday Jan 28, 2013   

Anyone who has badmouthed a company because a customer service agent badly handled their problem will not be surprised about the findings in a new report from AchieveGlobal. The study by the global workforce development firm found that emotion is the “key to building customer loyalty and advocacy.” 

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