Attensity News & Articles

SMAS kicks off with some insight into the massive scale of social media data, and the difficult task of aggregating it.  Smart folks at Attensity and Gnip are among those attempting to sift through and determine how much can be done by machines and how much relies on human intuition. They are making progress, but is the vast ocean of data too far ahead of us?

Looks like Attensity is getting with the social times. The company announced the addition of a Facebook module to its analytics and engagement application, enabling business users to extract business insights from the network's comments, posts and surveys.

While the Leaders in Gartner's Social CRM quadrant exhibit characteristics match today's needs, it's the Visionaries that demonstrate an understanding of future market trends. Two familiar names made the cut this year:

It's easy to assume that the bigger a community is the better off, but this week we took a look at why keeping the guest list VIP-only might be a better idea. Meanwhile, Microsoft celebrated its one year anniversary of the Office2010 release with a big "I told you so" and to the surprise of no one, a handful of companies piled on some more social features. 

Following up on Attensity's recent update to its Attensity Analyze tool, which allowed users to glean business intelligence from customer data, the company has announced an update to its Analyze Respond multichannel customer engagement application. Analyze Respond 5.1 makes it easier to integrate social media into the customer engagement process.

When we last spoke about Attensity, we addressed its partnership with Twitter. Today, the customer experience management (CEM) provider has released Attensity Analyze 6.0, a customer analytics and engagement application.

Attensity (news, site), best known for their social media monitoring tools, recently announced a partnership with Twitter. Attensity will now be able to listen, analyze and act with better access to the complete stream of one of the fastest growing channels of customer feedback and conversation in social media.

The non-stop climb in popularity that social media solutions are making requires businesses to constantly level-up their monitoring efforts. Attensity's (news, site) latest uses semantic technology to classify Tweets, Facebook posts, review sites, blogs, etc. in order to identify what needs attention.  

Information access, if it isn't already a big issue for your business, is going to be massive as we approach data meltdown in the coming years, IDC names those who could save us.

Semantic analysis company Attensity just rolled out the red carpet via the acquisition of social media monitoring solution provider Biz360 in order to welcome us all to what they're calling the "Open Enterprise."