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Big Data News & Articles

Getting Fuzzy: The Line Between Social, Big Data and Predictive Analytics

The term “Social” means different things to different people. Same for “Big Data” (believe it or not, some people even use it as a verb). And while in one sense their precise definitions don’t matter, if you’re using them as labels, they do. We need some clarification. Now, before their meanings get lost and become irretrievable.

Confirmit Horizons v17.5 Extends Cross-Channel Market Research Capabilities

Confirmit is releasing version 17.5 of its Horizons SaaS multichannel market research solution. Features such as reporting, feedback/data collection and survey design have been enhanced.

Gilbane Boston 2012: Content Management Comes of Age #gilbane

Web and enterprise content management have steadily evolved from the “bleeding edge” IT practices of interest only to the most hardened tech geeks to the key underpinnings of any modern organization’s IT strategy. This year’s Gilbane Conference in Boston from November 27-29, 2012 is designed so that attendees in marketing, IT, business units and internal functions can all receive targeted information to assist them with their specific content management needs.

GRC Roll-up: TransPerfect Buys Digital Reef, Guidance Upgrades EnCase e-Discovery

There have been a number of announcements in the GRC space in recent weeks, including the acquisition of Digital Reef by TransPerfect. Varonis has also upgraded DatAdvantage, while Guidance has upgraded its e-Discovery product. There is also a new resource for e-Discovery documentation.

Is There a Future for Enterprise Search?

In September I was taking part in a European Commission conference on search computing at which a senior executive of a major search technology vendor proclaimed that enterprise search is dead, and that the focus should be on data analytics. Without doubt there are some significant benefits in enabling managers to look for trends and outliers in the mass of data that is now being collected by many companies, but that does not mean to say that "enterprise search is dead."

Oracle Iron vs. SAP HANA: Will the Battle for Big Data & Analytics Play Out Like Reality TV? #oow

Now that the Jersey Shore is in its final season and we’ve become desensitized to the catfights on the Housewives of Wherever series, how about a reality show featuring the rivalries in Enterprise Computing?

Kapow Katalyst v9.1: Big Data, Social Information Integration

Kapow Offers Enterprises Big Data, Social Information Integration with Katalyst v9.1 Hate to begin another post by telling you that you've gotta get your Big Data up to speed, but this one will have to start there. The problem is: how you do that? Data management technology vendor Kapow has taken this on in this week’s upgrade to its Kapow Katalyst platform, by offering enterprises easy ways to integrate Big Data applications.

HP's Whitman Outlines 4 Pillars Of Recovery: Cloud, Information Management Key

The first thing that stands out from yesterday's announcement by HP’s CEO Meg Whitman that she is launching a five-year recovery plan, is the impression that there was no plan in place before. Whitman has been in at HP for more than a year now, so that sounds a bit scary.

Oracle OpenWorld Day 2 Recap: Oracle Cloud Keynote + EMC Big Data Insights #oow

Day two at Oracle OpenWorld featured plenty of product hype, but also some Internet of things related insights from IT big shot EMC.

Opera Solutions, Oracle Partner to Help Companies Find 'Gold' in Big Data Flows #oow

What if someone told your CEO that he was making vital business decisions based on five percent of the useful data available to the company?

Needless to say, he wouldn’t be happy.

Weekend Reading: Time to Show Big Data Who's the Boss

Superhero_shutterstock_84235930.jpgWe've heard the tales of how quickly companies are amassing data. We've seen the capacity to store and create data increase at a dizzying rate. We've heard the warning tales of big data thrown around so much it's taken on the status of the bogeyman.

Our contributors this week offered some hard-earned wisdom to help calm our fears about the big data deluge. But as soon as our fears were relieved about big data, we were told to fear content marketing and had cause for concern about the future of SharePoint Designer. 

Curious? Read on. 

Is 'Big Data' Marketing's Next Frontier?

Big data is everywhere, both literally and figuratively. On the figurative side, it’s hard to escape the hype about big data, the term appearing in headlines of major national newspapers and business publications (most recently the cover of the "Harvard Business Review"). But the hype is happening for a reason, and that’s the amount of data we’re all collectively generating in our off- and on-line worlds. 

Analytics: Tap into Data to Build Real Customer Relationships

With the explosion of big data, most businesses are acutely aware that they are sitting on a mountain of untapped data, struggling to get an in depth view of the customer. Along with the rise of social media, multiple disruptive forces like empowered consumers, shrinking budgets, insanely fast innovation cycles and an ever growing number of channels underscore the importance of making marketing informed by data easier.

Meet the C-Suite: The Chief Marketing Officer Must Focus on the Customer

The onslaught of new technologies, media and marketing channels introduced within the past decade have definitely changed how the C-Suite approaches sales and marketing. Not only is the role of marketing included within a company’s key leadership positions, the responsibilities of the Chief Marketing Officer include more than just advertising and lead generation. In fact, it’s more common to have an executive who’s more content strategist than sales guru.

IBM Buys Butterfly Software, Increases Storage for the Cloud, Analytic Capabilities

IBM announced it has bought up England-based Butterfly Software, and the move gives us a peek into just how seriously IBM is about the cloud and big data.

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