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Big Data News & Analysis

What Big Secret Will Pivotal Unveil Next Week?

While it’s no secret that Pivotal is making a big announcement on Feb. 17 during which it will evangelize about a new, “groundbreaking” approach to big data, who exactly is showing up to its party remains to be seen, as is what they will be open sourcing and how they will be spinning it.

But here’s the deal, as time passes, people talk and wheels turn in everyone’s heads. Who will Pivotal’s “special industry guest” be? Does it really know “What’s next in big data”?  

Big Data Gets Smarter [Infographic]

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Data scientists may be scarce, but big data news certainly isn’t. Quite frankly it’s hard to keep up with it all.

While in a world of unlimited space and time we’d be able to shed light on everything that’s notable, we can’t because our world is a bit more limited. So what we’ve chosen to do this week is bring you the stories we would have covered in long form had we had the bandwidth.

IBM Shuffles the Deck with Revamped Partner Program

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It looks as if IBM is taking a page out of Microsoft’s book. Last night it announced the launch of its new One Channel Team operations strategy, as it works to turn itself around after some poor quarterly figures.

According to Marc Dupaquier, general manager for IBM Global Business Partners, IBM developed this strategy to align core IBM business units around a single channel team.

Q1/Q2 Planning: Top Marketing Technology, Social Business Conferences & Events (11-Feb-15)

Our industry event planner gives you the heads-up on what key industry events are coming around the corner. If we've missed something, don't hesitate to add your event to the list. (You can also view the full calendar here.)

You're Invited: Personalize Digital Experiences

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New Digital Ad Playbook Focuses on Big Data

Data is used in marketing and advertising. Nothing new there.

But just how to use it? A few companies hope to answer that question in a new "Best Practices Playbook" for executing data-driven dynamic advertising campaigns.

Jivox, a San Mateo, Calif.-based ad platform provider, partnered with Merkley + Partners and TVGla to produce the playbook. The goal is to help marketers make sense of an increasingly data-driven digital advertising world.

Hitachi Buys Pentaho to Build Internet of Things That Matter

Managing all the data generated by the Internet of Things (IoT) is both a daunting task and a tremendous opportunity. The company that does it well, first, and for the right reasons could have an unprecedented ability to impact the world in a positive way.

Hitachi Data Systems (HDS) wants to be that company and it believes that adding big data analytics capabilities to its portfolio is key. So it goes to follow that today it announced its intent to acquire BI vendor Pentaho, which is best known for its big data platform that simplifies preparing and blending all types of data and includes a spectrum of tools that enable users to easily analyze, visualize, explore, report insights and predict outcomes.

Hadoop's Future Might Take a Cloud Foundry-Like Route

Maybe it’s not yet a pattern, but we wouldn’t call it coincidence either. Pivotal, a spinoff from VMware and EMC, has a way of upstaging everyone else in the world of big data by making market-shifting announcements just one day before everyone else makes theirs at major big data (3rd platform) conferences.

It did it on February 25, 2013 when they announced Pivotal HD, stealing the spotlight from Cloudera, MapR, Intel, Wandisco and others who broke their news at O’Reilly’s Strata Conference the next day. It did it again on November 12, 2013 when they announced the launch of their multi-cloud enterprise Platform-as-a-Service (PaaS) just ahead of AWS’ annual conference.

So it shouldn’t come as much of a surprise that it’ll be up to it again next week on February 17 when it has scheduled a webcast to update the world on its “New Approach to Big Data.” This is just one day before their competitors, collaborators and those who fall somewhere in between are slated to make their own big data announcements at O’Reilly’s Strata+ Hadoop World Conference in San Jose, Calif.

Nielsen Breaks Into CXM with New Listening Platform

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Customer experience management is about to get a lot more interesting, with some help from global market research and insights company, Nielsen.

The company has partnered with ResponseTek, a provider of customer experience management (CEM) software, to create a new customer experience solution – the Nielsen Listening Platform.

“This new solution brings together the depth of insight and understanding that Nielsen can bring, with what we believe is the leading platform to gather customer information and feedback,” Paul Fitzpatrick, vice president of global sales for ResponseTek, told CMSWire.

"What we’ve seen with clients throughout the world is that they are working from a market research perspective. They are lacking the capability to act on insights with the timeliness that the client expects. Nielsen and ResponseTek, together, can bring a complete and more effective solution to the end client.”

Neuralytix Finds Users Split on Salesforce Analytics Cloud

Analytics is one of the biggest buzzwords in the business world today — the cornerstone of corporate insights and actions.

Bernard Marr, a United Kingdom-based authority on analytics, said, "Advances in information technology and a complete datafication of our world now mean we have (or will have very soon) data and insights on everything." In fact, he boasted, analytics has the power to transform any industry, including business, sports, healthcare and government. So how broad is industry adoption?

Neuralytix, an IT market research and consulting firm based in Mountain View, Calif., recently surveyed members of the Salesforce Power Users Group about their projected use of one anaytics platform to find out. When asked about their projected use of the Salesforce Analytics Cloud in the next 12 months, 55 percent of those surveyed said they had no plans to use it.

But 42.5 percent said they were planning to start and about 3 percent of users said they were already using it.

Did SAP Just Change the Game for Enterprise IT?

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Let’s face it. Most of the line of business applications that managers use to run today’s enterprises are pretty clunky.

Kind of like your grandfather’s rusted out, gas-guzzling Cadillac that was his pride and joy more than 20 years ago. Sure, it will still get you from here to there as it putters along, but try to get somewhere quick, to drive in the snow, on ice or off-road, and forget about it.

It can’t compete with today’s automobiles that automatically adjust for weather conditions and the terrain, help you hug curves like a racecar driver, and warn you before you back into something.

It’s prime time for something to change where line of business applications are concerned. And that’s precisely the vision that SAP unveiled for the world of business yesterday before a crowd at the New York Stock Exchange.

“It’s maybe the biggest innovation in enterprise IT in history, not only for SAP, but for the industry,” said Steve Lucas, president of SAP global solutions, during an interview following the presentation. “We’re ushering in a new wave of productivity unlike anything the world has seen before.”

Q1 Planning: Top Marketing Technology, Social Business Conferences & Events (04-Feb-15)

Our industry event planner gives you the heads-up on what key industry events are coming around the corner. If we've missed something, don't hesitate to add your event to the list. (You can also view the full calendar here.)

You're Invited: CMSWire Tweet Jam: The Future of Digital Experience #CXMChat

Be sure to mark your calendars for what's sure to be another great CMSWire Tweet Jam! Taking place on Thursday, February 26th, we'll be discussing the future of Digital Experience -- emerging patterns and aging Paradigms.

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What Data Crunchers Say About the Super Bowl

The big game is on Sunday and we know who’s going to win. OK, no we don’t, but Microsoft’s Cortana thinks she does and she has a pretty good track record. If you remember, she called every single elimination match of last year’s World Cup, including the final, correctly. That’s right, she was 15/15.

But before we let Cortana spoil the fun for you data junkies out there, Dash Davidson, Tableau’s Sports Data Analyst, has shared some interactive viz’s with us which you can use to impress everyone and/or make your own predictions. They’re preloaded with data from Pro-Football-Reference.

The Salesforce Wave Rolls Past Its First 100 Days

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When Salesforce announced its Wave analytics platform with a splash at Dreamforce, it wasn't even available. Critics said it cost too much or that even after two years of development, it was too little too late.

Some analysts, like Boris Evelson at Forrester Research, praised it for its "seamless integration" and agile NoSQL DBMS. "But," he added in his blog, "while we feel that Wave is a cool product for specific use cases ... there's lot of room for improvement before Wave can take its place among general purpose large enterprise BI platforms."

"The UI is there, but can it really leverage big data? Does it matter?," asked CMSWire writer Virginia Backaitis. She quoted several industry sources who offered mixed reviews.

Hortonworks Spreads its Open Source Wings to Bring Governance to Hadoop

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We all know Hortonworks is committed to open source, insisting that it’s the way to innovate on Hadoop and deliver the best enterprise-grade technology to the marketplace. And though its main competitor, Cloudera (or at least a member of its management team) may have taunted that Hortonworks’ business model is “undependable,” Wall Street certainly didn’t agree -- its shares soared 65 percent above the opening price on Dec. 12, 2014, its first day of trading as a public company.

Q1 Planning: Top Marketing Technology, Social Business Conferences & Events (28-Jan-15)

Our industry event planner gives you the heads-up on what key industry events are coming around the corner. If we've missed something, don't hesitate to add your event to the list. (You can also view the full calendar here.)

You're Invited: Live SharePoint Video

Join CMSWire and RAMP on Feb 3rd for a one-hour webinar to learn more about how enterprise video is going live.

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