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Big Data News & Analysis

DataStax Gets Cash to Leave Oracle in the Dust

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Ask DataStax co-founders Jonathan Ellis and Matt Pfeil who their competition is and they won’t put a single NoSQL database provider on their list.

“It’s Oracle,” said Ellis. “We are displacing it as fast as we can,” adds Pfeil.

The pair is sure that the database that Larry Ellison helped build 37 years ago can’t handle today’s workloads. It can take Oracle five to seven minutes to execute the same query that DataStax’s enterprise version of Cassandra can answer in milliseconds, according to the pair.

Are Hortonworks + Hive Community Paving Hadoop's Future?

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Marry a big vision and a vibrant open source community and you’ll get something pretty special. In this case we’re talking about delivery on the Stinger initiative, which teamed engineers from Hadoop distro provider Hortonworks with more than 140 developers to advance interactive SQL querying ability on Apache Hive at scale in pure open source.

The initiative, which was completed in April, brought together over 390,000 lines of code contributed by developers from 44 companies, to provide business analysts and data workers with one powerful engine for SQL queries on big data sets at speed and at petabyte scale.

It does something that other big data solutions like it do not do: it gives users a single, simple tool to use for either interactive or batch processing.

Key Drivers of Analytics Success

2014-03-September-Jackpot-Winner.jpgOrganizations have hit the jackpot of data. With unprecedented visibility into every type of data, organizations across every vertical -- be it healthcare, retail, manufacturing or finance -- are turning to analytics to make well-informed decisions and bring value to their bottom lines.

Q3/Q4 Planning: Top Marketing Technology, Social Business Conferences & Events (03-Sept-14)

Our industry event planner gives you the heads-up on what key industry events are coming around the corner. If we've missed something, don't hesitate to add your event to the list. (You can also view the full calendar here.)

You're Invited: Making Customer Journeys Work

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Why Your DAM Will Be Obsolete

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Social. Mobile. Analytics. Cloud. Big Data. These are the buzzwords that have been used to describe the transformation of all technologies over the past decade. With the evolution of these technologies, we have fundamentally moved from a basic client-server model of computing to a highly distributed, scalable, contextualized and scrutinized computing environment. But how does this concretely affect the future of Digital Asset Management?

Get Ready for the Datapocalypse

2014-28-August-Maskatron.jpgToday’s data is bigger, stronger and faster. The increasing complexity of data is pushing organizations toward a tipping point -- those that harness its value will excel, those that don’t will fall behind.

But becoming a data-driven organization is no longer just a smart way to build a competitive advantage -- it's a necessity to survive the pending Datapocalypse. As everything from fridges and thermostats to cars and factories produce more and more data, organizations need to be able to quickly analyze and act on it or risk catastrophic damage.

IBM Pumps Up the SoftLayer Data Volumes

IBM is pumping up the SoftLayer volume again, this time with the announcement that it is opening a new SoftLayer data center in Australia, with another due to be opened later in the year. It also announced the availability of new bare metal servers that can be deployed in less than 30 minutes and billed by the hour.

The latest SoftLayer data center continues IBM’ push into the Asia Pacific region with hybrid, private and public cloud environments, while the introduction of bare metal servers will make this kind of cloud deployments cheaper and easier to install.

Q3/Q4 Planning: Top Marketing Technology, Social Business Conferences & Events (27-Aug-14)

Our industry event planner gives you the heads-up on what key industry events are coming around the corner. If we've missed something, don't hesitate to add your event to the list. (You can also view the full calendar here.)

You're Invited: Making Customer Journeys Work

Join CMSWire and Totango on September 16. In this one-hour webinar, learn the critical processes to create customer journeys.
 

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HP Fuses Data Management Assets for Internet of Things Play

2014-8-22 HP Strealines Data Business.jpgThe pieces are finally falling into place. Over the past two years since that acquisition, HP has been building up Autonomy’s portfolio and pushing it in a million different directions. Late last night the master plan became clear.

HP is pulling Vertica, HP Autonomy’s core IDOL business, and all of the HP Autonomy Information Management and governance businesses to form the Big Data business group.

It is also taking its Aurasma augmented reality software and tying it into HP Autonomy’s customer engagement solutions to form the Marketing Optimization business group.

Pivotal Leads the Charge into the Enterprise Mobile App Era

2014-20-August-Bull-Charge.jpgThe canned software era is over and the custom mobile app era is here. We know, it sounds like a bunch of marketing jive, but in reality, it’s pretty deep. Tomorrow’s enterprise applications will be mobile apps.

Think about your most common gateway to the web right now -- it’s probably not your PC. How many times a day do you use your phone for things other than making calls? And your tablet? We’d bet that you’re visiting apps a lot more often than you’re typing in URLs.

With the onset of the consumerization of IT, what you do in your personal life first, moves to the enterprise. It’s only a matter of time before the way you interact with where you do business, your workplace and its business partners will be via mobile apps too.

Q3/Q4 Planning: Top Marketing Technology, Social Business Conferences & Events (20-Aug-14)

Our industry event planner gives you the heads-up on what key industry events are coming around the corner. If we've missed something, don't hesitate to add your event to the list. (You can also view the full calendar here.)

You're Invited: Adobe and Razorfish Present Always-On Marketing

Join CMSWire and Adobe/Razorfish on August 26. In this one-hour webinar, learn how to become an AOM and why 80% of marketers fail.
 

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Gartner Names 7 'Hype Cycle' Technologies

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Driving your organization down the road to digital business? If you are, Gartner has identified seven emerging and established technologies that may help assure a smoother journey.

The recently published 2014 Gartner Hype Cycle Special Report identifies them as: Internet of Things and operational technologies, mobile infrastructure, enterprise mobility management (EMM), analytics, big data, social and cloud. But don’t get too hooked on these goodies, because there are more technologies just starting to emerge.

The report is the result of an evolution of over 2000 technologies, services and trends in 119 different areas over the past year.

IT Should be Gardeners, Not Gatekeepers

Information Management, 2014-14-August-Deluge.jpgIt’s a deluge, you’ve been told. It’s a flood of biblical proportions. Data on your customers is more abundant than ever and the internet of things is only going to make it sky rocket. From terabytes to petabytes in 60 seconds!

You’ve probably also read that big data analytics tools and next generation customer information management systems mean that you, the competent but non-expert marketing analyst, can analyze these gigantic and mind-bogglingly complex datasets at the drop of a hat.

But then you look around your own company and see that customer data isn't standardized and has legacy issues, the analytics tools your company employs are beyond your comprehension and your IT department is cautious about allowing you to purchase tools for your own department.

It’s a common set of frustrations and it means that business users in departments like marketing, sales and operations have begun to take things into their own hands and are independently downloading user-friendly, efficient tools that get the job done.

How SMBs Can Tap Into Big Data

2014-14-August-Big-Top.jpgBig Data isn’t as big as Big Data Hype. Yes, big data is doing some pretty cool stuff out there. But things are getting frothy. Can big data cure cancer? Will big data destroy privacy? Big data will yield millions in revenues! It is easy to feel like you have to jump onto big data now or you’re likely to get left behind.

Here’s the rub: big data won’t do any of these things. Highly skilled clinicians and biochemists will cure cancer. Bad privacy policies and poor data security will destroy your privacy. And skilled business people will find ways to capture millions in revenues. Yes, big data will help. But the machines can’t do it alone.

Intel, Michael J. Fox and Big Data: Fighting Parkinson's Disease

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You’ve been there. In the doctor’s office that is. You’re not feeling well and you want to tell the doc all about it, but he wants to ask you questions like: How would you rate the pain on a scale of 1 to 10? When did this start? How long does it last? How would you rate your sleep 1 to 10?

You answer the questions with what is, at best, a guess. And the doctor makes assessments based upon your answers. But is what he calls an “8” the same thing you call an 8? And what does “sleeping well” actually mean? (And, yes, we know there’s information like heart rate, blood pressure, lab work data to consider, but we’re putting that aside for the moment.)

Now forget about yourself and think of a Parkinson’s patient. Michael J. Fox or Intel’s Andy Grove may be the ones we “know” best, unless there’s someone in our personal lives who has been affected. Their doctors probably include some physical tests in their visits, like asking them to touch their fingertips to their noses or to walk a straight line by placing one foot in front of the other.

Patient performance on activities like these varies. We all have good days and bad. And treatments and research, especially for those who deal with hard-to-manage diseases are, on a large part, based on what a doctor observes during an office visit, what data a patient provides at a specific point in time and what existing medical research suggests.

This isn’t bad medicine. It’s everyone doing their best given the available tools.

Up until now, that is.

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