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Big Data News & Analysis

Will Enterprises Come to the Domo BI Party? #Domopalooza

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The former Omniture chief who sold his company to Adobe for $1.8 billion brought his new organization out of stealth mode this week.

He claims American Fork, Utah-based Domo offers the "world's first business management platform."

Josh James said Domo will help companies get "meaningful value from business data" and collaborate better. The move comes less than six years after James sold Omniture.

Domo has been in stealth mode since 2010. But it went public this week at Domopalooza in Salt Lake City.

Now the provider is targeting companies who buy technology to easily access business critical data.

Where You Need to Be in Coming Weeks (8-April-15)

Our industry event planner gives you the heads-up on what key industry events are coming around the corner. If we've missed something, don't hesitate to add your event to the list. (You can also view the full calendar here.)

RSG Webinar: Making Sense of the Collaboration Tool Landscape

Join CMSWire and Real Story Group to tour you collaboration options and make the best choice for your organization.

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Dramatic Shifts Ahead in the ECM Market

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The very nature of content is changing. After years of convergence and consolidation, we're seeing a new way of thinking about enterprise content management (ECM) emerge -- what's possible and what it means for business.

The future of ECM is Deep Content. This new form of information-rich content is highly-structured and human-readable, yet also computer-ready. With deep content, metadata is often content, often very structured and nested, and sometimes carrying very large payloads. 

If you take a step back and look around, how many old paper-based or paper-inherited process do you see? They are everywhere in the corporate and government world.

The deep content approach offers tremendous value. It transforms documents into software in order to improve the way we work, create new lines of business and get a new level of insight, agility and actionability on business processes.

Portrait of a Chief Data Officer

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Want to find the perfect Chief Data Officer? Look for an empathetic big brain to harness the power of big data for your business. Here’s why.

AtScale Bridges the Hadoop Opportunity with BI Tools

You don’t need to buy a new BI tool to glean insight from data stored in Hadoop, so said Dave Mariani, CEO and founder of AtScale.

After all, some enterprises already use as many as 55 different BI solutions as it is, which is about 50 too many by most accounts. So does acquiring yet another analytics tool and training analysts to use it in order to glean insights from big data, in real time, make sense?

Not if there’s a way to accomplish the same thing using BI tools you already own, use and love.

That’s the premise behind AtScale.

Analytics, Big Data and ... Hocus Pocus?

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Businesses that are scrambling to keep up with the quickly changing e-commerce world are turning to big data and analytics as important, if not primary tools. Collect enough data and apply complex analytical methods to it, the story goes, and you will find the answers you need to understand today and plan for tomorrow.

We’ve given these tools catchy names. Big Data Analytics (BDA) has an authoritative ring -- but the underlying disciplines haven’t changed in decades. Whatever we call it, analysis involves sampling what’s happening now and using statistical methods to derive trends that allow us to make changes to improve our results. If it doesn’t do that, it isn’t worth much.

In a BDA world, you grab every piece of data you can from your commerce, Web-based and otherwise, and then apply statistical techniques to it to tell you why your customers behave as they do and what they are likely to do if you change your approach.

What could be the problem? 

How to Teach Your CRM to Think - and Learn from Big Data

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The problem with big data is, well, it’s big.

Even with the best CRM to record and organize every interaction with your customer, if you don’t know how to leverage that data, you could risk damaging the customer experience, and leaving money on the table.

But what if your CRM could take all of that data, extract exactly the information you need, and make recommendations to not only give the best possible solution to a service question, but empower sales staff to upsell and cross-sell with confidence? In short: What if your CRM could think?

Sounds like a tall order, but Guy Mounier, CEO of CustomerMatrix, says his company’s new enterprise cognitive system, Cognitive Intelligence Engine for CRM, does just that.

3 Vendors Lead the Wave for Big Data Predictive Analytics

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Enterprises have lots of solid choices for big data predictive analytics.

That’s the key takeaway from Forrester's just released Wave for Big Data Predictive Analytics Solutions for the second quarter of 2015.

That being said, the products Forrester analysts Mike Gualtieri and Rowan Curran evaluated are quite different.

Data scientists are more likely to appreciated some, while business analysts will like others. Some were built for the cloud, others weren’t.

They all can be used to prepare data sets, develop models using both statistical and machine learning algorithms, deploy and manage predictive analytics lifecycles, and tools for data scientists, business analysts and application developers.

Q2 Planning: Top Marketing Technology, Social Business Conferences & Events (1-Apr-15)

Our industry event planner gives you the heads-up on what key industry events are coming around the corner. If we've missed something, don't hesitate to add your event to the list. (You can also view the full calendar here.)

Tweet Jam: Making Sense of the Collaboration Tool Landscape

As companies adopt one-size-fits all ESNs, employees are adopting lightweight context-driven tools so how can companies balance these two pulls? Find out at our upcoming Tweet Jam!

> More Information

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Big Data Gets Big Money for Big Reasons

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Companies have been throwing money hand over fist into the predictive analytics, data management and business intelligence world over the last few weeks. And while it would be easy to toss all of these under the "Big Data" umbrella, it's more interesting to look at these deals in light of the challenges that each will solve.

Let's take a quick look at five transactions: $225 million total to Birst, Health Catalyst, Localytics and Ayasdi as well as Apple's recent acquisition of FoundationDB.

Looking at these deals helps show existing analytic and data challenges and where new competitors are coming into the market to partner with and challenge traditional players like Oracle, Teradata, IBM, SAP and Microsoft.

A Yelp for Enterprise Analytics? Alation Emerges from Stealth

Why is the distance from data to discovery so long?

Show me someone who works with big data, and I’ll show you someone who has asked the question.

And while most data scientists, analytics professionals and business analysts can give you a list of steps they have to take before they can even begin to extract insights from information, some will fess up to something else too — it may not be a completely virgin path they’re traveling to get answers. Someone may have been here before.

If that's the case, then being able to follow his footprints and learn from his experience would sure come in handy. CliffsNotes and SparkNotes would be of help, too.

But there’s no easy way to find out who that person was, even if he works at your company, and to know what he was looking for. It’s a large enterprise that’s inhospitable to bread crumbs.

It doesn’t have to be this way, according to Satyen Sangani. He’s the CEO and co-founder of Alation, the data accessibility company that emerges from stealth today.

Do You Care What People Say About Your Brand on Facebook?

Developing a targeted message for a Facebook fan page audience can be challenge. The challenge takes a new turn when a business is unaware of how positively or negatively its online activity is accepted among its fan page followers.

Facebook has made sentiment easier for business operating a fan page through the launch of a new set of fan page metrics called Topic Data.

Topic Data reveals the aggregate sentiment of fan page audiences on Facebook about events, brands, subjects and activities. That will help businesses gauge whether the sentiment is good or bad.

Maybe Hadoop Providers Can Protect Your Data After All

There’s one thing no one in the Hadoop community will argue about — namely, that the big data crunching technology’s enterprise features are growing quickly.

In fact, that may be one of the best things about the highly competitive market. Every vendor is continuously raising its game to win customers.

And in the Hadoop world, security is a hot issue. “Hadoop isn’t inherently secure,” said David Chaiken, CTO of Hadoop-as-a-Service (HaaS) provider Altiscale.

But that doesn’t mean that the Hadoop-based products or services that Enterprises pay for aren’t secure. On the contrary, that’s one of the reasons that the commercial vendors are in business. It’s what they add on to naked Apache Hadoop that creates differentiation.

Q1/Q2 Planning: Top Marketing Technology, Social Business Conferences & Events (25-Mar-15)

Our industry event planner gives you the heads-up on what key industry events are coming around the corner. If we've missed something, don't hesitate to add your event to the list. (You can also view the full calendar here.)

You're Invited: 7 Ways to a Competitive Advantage with the Cloud

Join CMSWire and OpenText with Guest Speaker Forrester Research on Mar 26th for a one-hour webinar on using the cloud to move faster and overtake the competition.

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Money and More: It Pays To Be a B*DAS* Developer [Infographic]

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With big data and analytics being all the rage, hiring a Big Data, Analytics Software (thus the term B*DAS*) developer is no easy task. “Developers are the kingmakers,” explained Matt Asay, vice president of mobile at Adobe. At the time he said that, he was working at MongoDB.

And the job rate for this kind of worker is growing faster than the amount of qualified talent.

This is a problem for employers because 3rd platform developers write the software that can catapult them to new heights or let them float into oblivion. And we’re not talking only startups, but also big companies like Nordstrom, Cigna, FICO and even the Federal Government. They need these kinds of workers, too.

As a result, businesses are pulling out all the stops to attract developers. But before they can do that, they need to discover who these developers are and how they prefer to work. Otherwise, there’s no point in putting a perks package together.

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