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Big Data News & Analysis

IBM Boosts Public Sector Muscle, Slashes SoftLayer Prices

IBM is opening two new cloud services data centers for the government and also upped its game in the server space by slashing the prices of multiple cloud services.

Unlike Amazon, Google or Microsoft, which like to boast about cloud service price cuts, IBM takes a different approach and announced the SoftLayer price cuts very, very quietly.

Dig into Your Data to Delight Your Customers #SDLInnovate

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When preaching the gospel of customer experience management, it helps if a CEO has transformed his own company as Mark Lancaster has changed SDL.

Lancaster opened his company's conference in San Francisco today -- the third in a series of five global events -- with a sermon on the importance of analyzing data to better understand and serve customers.

He began by noting he led SDL's own  "reinvention" in that area last year, building a company that now competes with a suite of products in analytics, social, documentation, campaign management, e-commerce, web, mobile and other areas.

Breaking News: Vishal Sikka Grabs Infosys' Top Job

Did we call it or what?

Vishal Sikka just confirmed via Twitter that he will be leading Infosys into the future.

The Stanford PhD who, up until early last month, was an executive member of SAP’s Board and is widely credited for bringing Guinness World record breaking database SAP HANA to life, has now accepted the challenge of leading Infosys, the $31.1 billion global provider of business consulting, information technology, software engineering and outsourcing to a new level of greatness.

Sikka will be the Infosys’ first non-founder CEO.

Open Source Search Goes Commercial

In early June the open source search business arguably came of age when Elasticsearch closed on a $70M tranche of Series C investment funding. Elasticsearch is supported by both an open source search community and a commercial search business. In November 2012 the company received $10M in a Series A investment funding which was followed by a further $24M in a Series B funding in February 2013 -- making the total of investment funding now $104M.

Series C funding is usually seen as a substantial level of endorsement of the future of the company by the venture capital investment community. The next level, Series D, is seen as a prelude either to an Initial Public Offering or a trade sale.

Q2/Q3 Planning: Top Marketing Technology, Social Business Conferences & Events (11-Jun-14)

Our industry event planner gives you the heads-up on what key industry events are coming around the corner. If we've missed something, don't hesitate to add your event to the list. (You can also view the full calendar here.)

Webinar: Agile Marketing -- Creating a New Generation of Enterprise Digital Experience
Join CMSWire, Forrester Research and Zoetis as we explore how digital marketing departments are reinventing themselves to become more agile and deliver better experiences. This is an exclusive one hour webinar on July 9th.
 

> Reserve Your Seat Today

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Globys Claims It Goes 'Beyond A/B' Testing

A/B testing is a key tool for marketers. Now big data analytics provider Globys has announced a new kind of big-scale, machine-learning testing that it says can increase mobile customer retention by ten percent or more by going beyond A/B testing.

Called Mobile Occasions, the company said its solution gives marketers new capabilities for experimentation and machine learning. It is intended to apply scientific methods to automatically test, adapt and scale marketing treatments.

Globys describes itself as a "big data analytics company that specializes in contextual marketing and reporting for telecom and financial service providers."

 

How to Get Value from Your Business Data

Here's an interesting concept to consider: If 80 percent of the data your enterprise is using was created in the past year, it means your enterprise is created four times more data in the past year than in its entire history before then.

That’s pretty good, right? Sure it is ... but only if you can get useful business insights from that data.

So how do you do that? Southard Jones, vice president of product strategy at Birst, is unambiguous about it. You need to focus on the business user, he said.

5 Lessons About Big Data from Big Companies

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Big data is no longer the sole domain of big companies.

As the perception of big data moves from futuristic hype to real-world opportunity, the promise of improved decision making, increased operational efficiency and new revenue streams has more organizations actively engaging in data analysis projects than ever before.

That no longer just means more enterprise organizations, either. Midmarket companies are jumping on the big data bandwagon in a big way.

In fact, a recent survey by Competitive Edge Research Reports indicates an astounding 96 percent of midmarket organizations are either already in flight with a big data initiative or plan to start one in the next year. That’s a whole lot of companies whose big data projects are either going to sink or swim in the very near future.

This Week: Microsoft as Collaboration King + De-Junking Content

Don't Lose Your Marketing Vision
Sure, you've got marketing automation. But you can't abandon your strategy

Google Brain?
We're only about 15 years away from computers handling natural human language and experiencing emotions, a Google exec said.

Hey, Yammer, Let's Collaborate
Microsoft's "document conversations" for Office 365 combines Yammer and business document collaboration.

Microsoft Plays Numbers Game
Cisco and Microsoft each claim to have the best enterprise collaboration software. But Microsoft's first-quarter numbers ended the argument, for now.

Simply the Best?
SAP was all about keeping things simple and making things free at its annual conference this week. Meanwhile, its former HANA chief may soon have a new gig.

De-Junk Your Content
You need to be smart about what information you keep and how you keep it. 

Get a Real ROI From Social in 5 Steps
A 5 step plan to help you get the most out of your social investment.
Download the White Paper

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Hadoop's Holy Moment #hadoopsummit

Thumbnail image for 2014-5-June-hadoop's-holy-moment.jpg.jpgLook, I’ll be the first to admit that the so-called “Hadoop Wars” can be kind of interesting. Who isn’t going to click on a link that says something like “The Hadoop Wars: Cloudera and Hortonworks' Death Match.”

Or read beyond this first sentence:

“Another day, another set of choice words hurled at one Hadoop vendor by another. This time, it’s Hortonworks doing the hurling, claiming that Cloudera’s business model isn’t designed for today’s big data market.”

But sometimes, when we get so busy consuming this kind of content, we fail to remember the other story -- how Hadoop came to be and why, as a technology, it’s been able to evolve so quickly and become one of the major catalysts ushering in computing’s third age.

How SAP Will Disrupt the Enterprise in the Big Data Age

2014-04-June-SAPPHIRENOW.jpgWhen it comes to business applications, SAP has owned the enterprise for quite a long time. The world’s third largest software vendor has done a lot of things right -- most notably it has provided the reliable tools managers need to run their businesses.

And while that’s oversimplifying it a bit, the statement certainly lacks a “cool” factor. But if we look at the products and services we use every day, there’s a good chance that SAP’s technologies have been involved somewhere along the way -- from the manufacturing plants that use SAP’s ERP systems, to the marketing pitches that leverage SAP’s customer analytics, to the Financial powerhouses that use Sybase.

But that’s yesterday’s news and SAP knows it. They know something else too -- that if they’re going to remain viable in computing’s next era, they have work to do. Not only that, but they also have to keep their current customers happy as they move to the age of big data, mobile and cloud.

Q2/Q3 Planning: Top Marketing Technology, Social Business Conferences & Events (04-Jun-14)

Our industry event planner gives you the heads-up on what key industry events are coming around the corner. If we've missed something, don't hesitate to add your event to the list. (You can also view the full calendar here.)

Webinar: Digital Asset Management Best Practices
Join us as we explore the latest DAM best practices, with a focus on operational simplicity and consistent customer experiences. This is an exclusive one hour webinar on June 11th.
 

> Reserve Your Seat Today

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What's Cooler Than Beats Music Using MapR? #HadoopSummit

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We all know streaming music is a big thing — people no longer get excited about building playlists or hitting shuffle on their iPods only to hear the same tired tunes over and over again.

Today we want to listen to crowd-sourced, curated music that’s selected specifically for us. And services that can provide that need to process and crunch lots of data (demographic, psychographic, mobile, social …), big data and to then apply predictive analytics to determine what might delight us.

While providers like Spotify and Pandora have been doing that for quite some time, Beats Music recently came out of nowhere and disrupted the scene — so much so that Apple bought it (and Beats Electronics) from Jimmy Iovine and Dr. Dre.

Now we’re not going to tell you that either of those music moguls knows a lot about big data (they could, but we sort of doubt it). But we do know this: Beats Music uses MapR for its big data needs.

Oh My Hadoop! Cloudera Buys Big Data Encryption Specialist Gazzang

Critics who scream that Hadoop platforms lack security can now begin to calm down. Last month Hortonworks bought XA Secure, a data company that provides a comprehensive security suite for Apache Hadoop.

This morning Cloudera announced that it has acquired big data security expert Gazzang to “dramatically” strengthen its security offerings, which already includes Apache Sentry.

Actian to Cloudera: Eat My Dust

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Until now, we thought the Hadoop wars were only between the distro providers. But that’s no longer the case. It seems other ecosystem vendors who provide ancillary solutions are coming after Cloudera as well, claiming to have solutions that outperform it.

One such vendor, Actian, maintains its SQL on Hadoop solution outperforms Cloudera Impala, big time.

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