Blog Readership Articles

Who Reads Technology Blogs? A Dirty Analysis of Reader Demographics

Published on May 6, 2008 in Web Publishing

What’s the typical audience composition for a Technology blog? We didn’t know, so we vowed that we would move mountains to find out. But several months with a shovel in the Sierra Nevadas produced little in the way of usable data. And so we moved on to Plan B, and sought out the services of the Quantcast website metrics gathering service.