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Business Intelligence News & Analysis

Social Media... or Science Fiction? #socialintel2012

From Dorothea Bozicolona-Volpe's opening address to the closing keynote by Michael Procopio, a motif of science fiction flickered through the two-day Social Media Intelligence Conference last week. Volpe used Star Wars to contextualize her assertions while Procopio referred to Blade Runner and Star Trek as the opposing futures that draw closer (one grim, one glossy). It's tough to deny the similarities when our augmentations of reality are already beginning to blur with reality itself. Younger generations are fluent in completely new, visual languages that weren't even possible to theorize just five years ago. And believe it or not, so are you.

Evernote Aims at SMBs With New Business-Class Product

 evernote_logo.gifFour years after starting up, Evernote's business model has evolved and scaled-up along with the company itself, to offer larger groups of the workers the power to collaborate. Enter Evernote Business to cater for bigger customers. 

Forrester: Customer Analytics Limited by Human Resources, Data Integration Issues

How do you know if your customer analytics is having an impact? Forrester sets out to examine just that in a recently released report.

Jaspersoft's Big Data Study Confirms Lack of Skilled Data Scientists

Business intelligence platform provider Jaspersoft has released a new survey that examines how companies across the globe are using big data analytics. Although many studies indicate the challenge of managing rapidly growing data volumes paralyzes many companies into inaction, Jaspersoft’s research tells a different story.

Gartner: Microsoft, Oracle, Salesforce, SAP Dominate Sales Force Automation MQ

It’s the middle of the holiday period, so it’s a little bit surprising to see Gartner release another one of its Magic Quadrants. This time it’s the Sales Force Automation quadrant that features quite a number of the vendors we've seen in the customer experience management space, except this one has a slightly different focus.

Oracle CRM On Demand 20 Offers Industry Specific Customer Experience Solutions

oracle logo 71012.png Oracle continues to snap at Salesforce’s heels in the CRM space, this time with an upgrade to its CRM on Demand product. Release 20 adds industry-specific functionality for the financial, automotive life sciences and insurance sectors.

Using Big Data to Accelerate Time-to-Answer

The availability of new big data platforms and technologies is enabling organizations and their data scientists to analyze greater varieties of data, in greater volumes and with greater velocity. However, the goal of these advanced data analytics efforts is fundamentally aimed at realizing the same objective that executives and data analysts have been pursuing for decades – how do we gain business insight and answers to our most critical questions, and how do we get these answers so that we can respond to opportunities more rapidly than our competitors?

Forrester Wave: Enterprises Struggling to Define Customer Relationship Management Strategy

Despite investment in, and deployment of customer relationship management applications in close to 75% of large organizations, it seems that many enterprises are struggling to clarify, or even define, a distinct and lucid customer relationship strategy.

Five Super Fast, Super Cheap Content Marketing Projects

In a very traditional sense content marketing is a bit of a time and money investment, at least in its early days. Custom magazines, glossy print publications, flash-heavy email newsletters, expensive websites, fancy microsites, 27-page whitepapers, highly produced webcasts and podcasts -- the list goes on. Recently, small businesses and start-ups have championed short-hand content marketing and it’s making a bit of a buzz.

SharePoint 2013: 5 Reasons Why the New App Model Will Make Everyone Happy

As I’m sure you’ve heard, on Monday Microsoft officially released the public preview for Office and SharePoint 2013. And although the NDA is still in place (super special people only), there’s a wealth of knowledge now in the public domain for consumption.

IDC: Big Data Driving Business Analytics Growth - Acquisitions, Staff Shortages Follow

If the pace of economic recovery is still dragging in the IT sector, it seems that at least in the case of business analytics, things are looking up, according to new research from International Data Corporation (IDC).

Neudesic Pulse and iQ for Business Team Up for Social Business Intelligence

neudesic logo 61912.pngNeudesic Pulse has teamed up with iQ for Business, provider of useable data for teams who want to base their decisions on solid info, to integrate social collaboration into the BI stream.

GRC Roll-up: Kofax Offers BPM Compliance, Axceler's SharePoint Governance Program

This week there are a number of upgrades and releases following the July 4th celebrations, including an upgrade to Kofax’s TotalAgility offering and an upgrade to Clearwater’s HIPAA security assessment products. Axceler offers a new program for SharePoint governance, while QlikTech buys Expressor.

Oracle's New Retail Analytics Release Offers Better Customer Insights

Oracle logo 6412.png A last June release in the customer experience management space is from Oracle. While the value of customer experience management cannot be overestimated, without customer insights, it’s not very effective. To provide that, Oracle has just released Oracle Retail Customer Analytics.

Maximizing ROI in Customer Experience Through Convergence of Technologies

As business executives see the potential of technology to transform customer channels and the customer experience, their view of technology has leapfrogged conventional ideas of IT.”  Dave Aron, Vice President and Gartner Fellow

This statement and the study that it is based on indicate that CIOs are progressively favoring technologies like business intelligence (BI) and analytics, mobility and cloud computing in order to maximize customer experience management (CXM) by skewing business priorities related to customer satisfaction.

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