Buzzfeed News & Analysis
| Tuesday Jun 3, 2014
Think you have top-quality content? Maybe you do. But that isn't enough, according to Jonah Peretti.
"Quality helps, but quality isn't enough," the BuzzFeed founder and CEO told more than 600 marketers at Lithium's recent LiNC conference in San Francisco. "Making shareable content is an art and a science."
And Peretti's got the numbers to prove it. At a time when most media organizations are struggling, Buzzfeed reaches 130 million people a month, putting it in the same league and MTV and CNN. And where do those people come from? The vast majority come from links on social networks.
| Thursday Jan 3, 2013
Anyone that thinks there is no money in news hasn't been following the fortunes of BuzzFeed. Describing itself as a social publisher, BuzzFeed has just announced that it has managed to raise another US$ 20 million to put towards its expansion plans.