Content Management Matters ™

Google has launched a new Website Optimizer Technology Partner (WOTEP) program to go along with its Website Optimizer Tool. The Website Optimizer is designed to help organizations increase traffic and turn more visitors into customers. Web Content Management provider Clickability has decided to take advantage of this new technology and is now a partner in the program.

On May 20th, the CODiE's were awarded at an Awards Gala in San Francisco, California. From the over 1,000 nominations from 600 companies, winners were chosen in a number of categories including software, content, education and corporate.

It should come as no surprise that Clickability won the award for Best Content Management Solution. They still have some work to do though to beat Saleforce.com as the Best Software as a Service Solution...

They just finished up their 2008 User Conference in San Francisco and it looks like they were sitting on a new partnership deal the whole time. SaaS Web Content Management provider, Clickability has announced that they will partner with Twistage, a white label video solution provider, to provide online video capabilities to the Clickability Publishing Platform.

It's shaping up to be a really great year for Clickability. They had record numbers attending their User Conference in San Francisco last month and they have record numbers for usage of the SaaS web content management platform. Things are going so well, that several of their executives are joining Executive Council Boards of the Software and Information Industry Association (SIIA).

It's that time again. Clickability time. For the third year in a row, Clickability is holding it's User Conference May 5-7, 2008 in San Francisco. Share strategies, interact with Clickability, it's partners and other customers. Oh and don't forget to have a margarita or two for us!

It looks like there might be a battle brewing in the SaaS Web Content Management world. CrownPeak has decided to go full force in hosted web content management and is now offering a website and product suite on ContentManagement.com for small to medium-sized companies.

Crownpeak has been around for awhile offering content management services, but this is their first foray into the delivery side of the content management equation. Does this solution put them on equal footing with competitor Clickability?

Another big day for the gang over at Clickability. The SaaS Web Content Management Provider has been selected as a Finalist for Best Content Management Solution for the 23rd Annual CODiE Awards.

Clickability is a web content management provider with a twist. Their product, the Clickability Platform, is provided On Demand and is a full service solution offering starting with Infrastructure as a Service and ending with what the company calls Innovation as a Service. The package covers both the back office content management interfaces and, importantly, the delivery and rendering infrastructure.

While there's much more to the Clickability Platform then web content management, it is definitely the central component.

This Quick Take Review is an overview of the Web CMS portion of the Clickability Platform. For the purposes of this review we have restricted most of our discussion on the Web Content Management capabilities -- although we do mention some of the additional components in their Software as a Service (SaaS) solution set, as interesting differentiators.

Clickability's SaaS Web Content Management Platform has always been just a little bit different than those of traditional WCM vendors, but now they are going even further offering a complete web content management platform that includes not only software as a service (SaaS) but Infrastructure as a Service (IaaS).

The new Web Content Management Platform includes Infrastructure as a Service, Software as a Service, On-Boarding and Support as a Service, and Innovation as a Service. The new Product Editions: Express, Professional and Enterprise offer something for everyone – from the department level to the SMB to the Enterprise customer.

2008 is looking very good for SaaS Web Content Management Provider, Clickability. Today they announced the closing of $8 million in a second round of venture capital funding led by Shasta Ventures.

Side by side with this announcement, they also announce the introduction of a number of new executives that come from some very influential companies: ZDNet, Salesforce.com and AOL.

The Star Tribune has tapped hosted Web CMS vendor Clickability ot bring a little mobility to its content offerings.

Since the Clickability integration, StarTribune.com added more collaborative workflows for its staff and improved its access speeds by four times.

Clickability will also help Star Tribune monetize its content on the mobile frontier. Star Tribune is also working with DoubleClick to improve ad conversions.

The delivery of content is becoming almost as important as the content itself. That’s why Clickability, a software as a service content management provider and Akamai, a global service provider for accelerating content and applications online, have announced a spiffy new partnership which aims to provide an integrated solution that will improve the speed, reliability and performance of the web sites of their shared customers in the media industry.

The online marketplace, where publishers, editors and advertisers shop for quality content, just got a boost.

Mochila, the first global online media marketplace for print, video, and photo content, has announced a partnership with Clickability, a leading content management platform.

The interactivity Wünderkinds at Clickability just released Social Media, a veritable treasure trove of Web 2.0 fantasy that houses every social media offering a mash-up-happy enterprise could want -- er, need. Built on the cmPublish content management platform, Social Media hopes to help enterprises explore innovations, test products and campaigns, and build loyalty by plugging integrated user communities directly into their websites.

Visible Path just launched its new info-oriented site with the help of Clickability cmPublish, a proprietary hosted web content management platform.

Unlike typical info sites that jive like one-way conversations and make you feel inadequate for not knowing enough background information, info.visiblepath.com starts a dialogue that contributes to the industry's collective knowledge in addition to publishing product information.