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Cloud Computing News & Analysis

File Sync and Share Vendors Innovate, Businesses Win

Enterprise File Synchronization and Sharing (EFSS) vendors keep making news. And regardless of how brilliant some of it is, we can’t devote a single article to each new development that emerges every day. So while we covered Box earlier today, there are other notable developments that we don’t want you to miss.

Big, Bigger, Huge: Apple, IBM Create Massive Partnership

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The future of technology as we know it took a massive step in a new direction today with the news of a partnership between Apple and IBM.

The two tech giants announced a partnership that could shift Apple from its traditional role as a consumer focused brand to a major player in the business market.

IBM plans to create a class of more than 100 business applications exclusively for iPhones and iPads to run on Apple's iOS. IBM will also market Apple's products, complete with 100 industry-specific apps, to its clients worldwide.

Box Takes Storage Limits Off the Table

The file storage wars are over, at least for businesses leveraging Box’s Enterprise Content Collaboration platform.

“It’s no longer about how much content you can store, but what you can do with it,” says Aaron Levie, Box’s co-founder and CEO.

Truth be told, it was always about that, but file storage wasn’t always dirt cheap. Now it is. Levie says that the price has dropped by a factor of over 20,000 over the past two decades.
 

Microsoft Makes It Easier to Move to the Cloud #WPC14

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Much of what's going to be announced this week at Microsoft’s Worldwide Partner Conference (WPC) in Washington, DC, is already known. 

Satya Nadella underlined Microsoft’s commitment to cloud and mobile computing almost as soon as he took over the reins as CEO, so his message to partners yesterday about pushing cloud computing was not unexpected.

Microsoft is a cloud company and partners need to get on board. The whole focus of Chief Operating Officer Kevin Turner's keynote, for example, was cloud, mobile and more cloud. The cloud isn’t the future, he said, it’s the present.

Can You Name the Top 10 IoT Companies?

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The companies that are leading the Internet of Things (IoT) — now and in the future — are beginning to make themselves known. Appinions, in a recently published report, identified the most influential companies and what is driving them.

It probably comes as no surprise that Apple is at the top of the list, followed by Nest and Google. But there are a number of less expected companies in the mix, including — wait for it — BlackBerry.

Cloudwords Offers New Solution for Global Marketers

Marc Benioff-backed Cloudwords is continuing its quest to help global marketers manage multi-lingual content. The cloud-based translation management application today announced Campaign Manager, an enterprise-ready solution designed to help marketers "plan, execute and track" the localization and translation of marketing content for global campaigns.

Benioff, the CEO of salesforce.com, was one of the original investors in the San Francisco-based company. 

Cloudwords was founded in 2010 by "individuals who gave birth to cloud computing," including Scott Yancey, a key architect on the salesforce.com platform, and Michael Meinhardt, a consultant who advised numerous enterprise customers on their global translation strategy, including Cisco Systems, Hitachi Data Systems, Apple and Symantec.

Microsoft Moves to Win Cloud, EFSS and Other Markets

Storing, synching, editing and/or sharing files in the cloud has suddenly become big business. Startups like Box, Dropbox, and Syncplicity (now owned by EMC) sensed this long ago because their founders rightly predicted that the knowledge workers of the future wouldn’t want to be emailing files to themselves and keeping track of various versions any more than they did. Ditto for carrying thumb drives around.

Fast forward a few years and the market cap for enterprise file sync and share (EFSS) services may be as big as a trillion dollars. It’s no wonder giants like Citrix, EMC, Google and Microsoft all want part (or all) of that action. Winning is critical to their ability to gain, or even retain, Enterprise market share.

As we’ve written before, Microsoft isn’t sitting back and watching as Google and Amazon race to the bottom on the price of cost storage. And while part of the reason they are doing this is to sell the Azure platform, the other part is retaining Microsoft Office, Office 365 and SharePoint market share. After all, as Enterprises map their cloud strategies, they’ll likely look at all of their options versus simply lobbing what they have on the ground to the sky.

TinderBox Extends Dynamics CRM With Sales Automation

Think you’re missing something in Microsoft Dynamics CRM? TinderBox says you are.

In fact, according to TinderBox, Dynamics CRM users may have a lot of technology to provide customer insights and engagement, but its sales automation processes are just not up to scratch.

Oslo and Office Graph: Welcome to the Enterprise of Things

2014-09-July-Spiderwebs.jpgIf Microsoft has its way, big data is coming to your Office 365 environment very soon.

In March of this year Jared Spataro, general manager of Enterprise Social at Microsoft, introduced Office Graph and challenged us to “work like a network.” Office Graph -- which derived from Yammer’s Enterprise Graph concept -- analyzes user metadata from the Office 365 environment (Yammer, SharePoint Online, Lync and Office Online) to identify signals, trends, relationships, social connections and content that relate to each other to form patterns that can be used to deliver a more relevant and rich contextual end user experience.

This rich set of metadata is meant to provide a more comprehensive picture of who you are connected to, who you interact with and how you interact within the enterprise. This is a new frontier for Microsoft and this technology will significantly change how you collaborate, work, connect and engage within the online enterprise going forward.

Here's Why You Should Take Good Care of Your Customers

2014-9-July-hot-air-balloon.jpgNew research confirms what many marketers have already suspected: It’s harder than ever to attract new customers and retain existing ones.

Competition for customers is heating up — or as London-based Ovum, a global research firm, puts it, "hotting-up." Colloquialisms aside, the fight for customers appears to be kicking into high gear.

And the reason is clear. Customer relationship management (CRM) and e-commerce will be the fastest growing enterprise applications through 2018. According to the global analyst firm’s newly launched software forecasts, customer-engagement systems will be the fastest growing enterprise application between 2013 and 2018.

Meet the Challengers: Gartner's MQ for EFSS

The Enterprise File Sync and Share (EFSS) Market is competitive, to say the least. Last year’s strong performer can become leader of the pack in as little as a year. EMC Syncplicity proved that when it went from a Positive (Vs Strong Positive) in Gartner’s Marketscope last year to a Leader in its EFSS Magic Quadrant this year.

Which “Challenger” will broaden its vision and build out its capabilities quickly enough to make it into the Leader’s Quadrant by 2015?

Let’s take a closer look at what Gartner’s EFSS Challengers (Dropbox, Google, IBM and Microsoft) have to offer and where Gartner said they fall short. If you haven’t read our coverage on Gartner’s overall report and the MQ Leaders, it’s here.

Microsoft Pushes Yammer into SMBs

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Microsoft is pushing Yammer ... again. The focus now is on small and midsize businesses (SMBs). 

Microsoft underlined its enterprise ambitions for Yammer in November by making it available with all Office 365 enterprise plans. Now it's also added Yammer to Office 365 Midsize Business and Office 365 Education plans.

Businesses are Unprepared for the Internet of Things

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Much has been made in the past few years about the massive business opportunities that the Internet of Things (IoT) will provide. But capitalizing on this potential is going to be a challenge. 

Two recent research reports show that most enterprises are unprepared for the IoT.

Research from Infoblox showed the infrastructure to support the IoT is too weak. And research from Spiceworks found the IoT will put already overburdened networks under unbearable pressure. Combined, the studies suggest that far from being the financial cornucopia it could be, the IoT may in fact buckle enterprise infrastructure.

Cha-Ching! Box Gets More Cash

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It’s raining money, at least in Los Altos, Calif., that is. Box has reportedly received a $150 million round of funding, which the Wall Street Journal reports will be used to hold the company over until IPO waters get warmer.

This comes only hours after the Enterprise File Synchronization and Sharing (EFSS) vendor was publicly announced as a leader in Gartner’s Magic Quadrant.

The investors, we can now confirm, are TPG Growth, which will appoint a director to Box’s Board of Directors, and Coatue Management, which incidentally just lost an incoming executive to Twitter, where he is now the CFO.

Gartner Rates Enterprise File Sync and Share Vendors

As anyone who reads CMSWire regularly already knows, the Enterprise File Synchronization and Sharing (EFSS) market is hotter than hot. The 100+ players within it introduce new features and new releases almost as often as soccer's Tim Howard saves goals.

So it’s no wonder that Gartner, in its newly released Magic Quadrant for EFSS, notes that the market is maturing and that vendors are working hard to differentiate themselves.

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