Crm News & Articles

Too often, conversations about customer service and customer service experience either dive too deeply into technology or neglect technology completely. Where then does a discussion regarding channel of communication and points of interaction between company and customer fit? Is mobile a channel strategy or a technology strategy? How can you, should you, encourage channel usage that is mutually beneficial?

The SharePoint conference is over and still new releases are coming fast and furious. The latest is from Microsoft ISV Crow Canyon, which works with Outlook, Exchange and SharePoint, and has added a couple of releases that will effectively turn SharePoint into a CRM system.

At the close of our month of Social Business, our expert contributors discussed the secrets of successful deployment, navigating the ecosystem and SEO primers. 

When businesses talk about Social CRM, those discussions often devolve to a discussion of technology -- which is completely understandable. There’s no one turn-key Social CRM application out there, so a truly complete Social CRM solution is going to involve several technology components -- CRM, social measurement and monitoring tools, sales enablement applications and the integration needed to make them all work together.

KnowledgeTree joins the list of companies that are now providing analytics to help existing and future companies deal with the massive mountain of data that is entering their repositories daily. Its release today of analytics offerings, along with some smart tools, should extend its reach and add another market differentiator.

Salesforce.com announced some pretty significant updates to Chatter at this year's Dreamforce conference in San Francisco. The highlights include support for customer groups, realtime chat, and enhanced integration capabilities. 

Lots of news is coming out of this year's Dreamforce conference in San Francisco. Pardot's personal addition, revealed today, gives a social networking boost to the company's already well-developed marketing automation system. 

If Moxie Software's integration framework for connecting with various enterprise applications thrilled you last November, then hold onto your hats. Today the company has announced further integration with some very familiar players, including Salesforce.com, Microsoft SharePoint and Skype. 

Seesmic is jumping on the social business train this week with the debut of a dedicated Android and iPad app for Salesforce’s CRM platform.

Dreamforce starts today… and it feels like Groundhog Day. Not the groundhog that tells the weather, but groundhog in the way things keep repeating themselves. The repetition this time is in the shape of Microsoft’s offer of rebates of US$ 150-per-seat for customers who subscribe to Dynamics CRM online.

 DocuSign has one essential goal: To standardize electronic signatures. Buttressing their M.O. this week is Salesforce, which has been granted with an enhanced integration that generates documents on the fly, helps sales organizations shorted the sales cycle, reduce costs and see real-time pipeline updates in Chatter.

It used to be that forecasting was reserved for weather and stocks, but thanks to Cloud9’s new Sales Performance Suite, which features a new forecasting solution, users have the ability to actively managing their sales performance in an effort to accurately forecast sales.

The Salesforce platform is useful, but it's also known for being a bit of a beast. Hoping to ease some of the pain, Active Endpoints has drummed up Cloud Extend, an app that offers features for organizing Salesforce functions for an entire team. 

You heard it right: Salesforce and Yammer are working together for the greater good of customer relationship management (CRM). But don't mistake this collaboration for an actual partnership -- it's very clear that the competition is still on. 

Salesforce (news, site) posted its Q2 2012 earnings this week, reporting a record revenue of US$ 546 million -- up 38% year-over-year. Hmm... perhaps all those silly looking advertisements were a good idea after all?