HOT TOPICS: Customer Experience Marketing Automation Social Business SharePoint 2013 Document Management Big Data Mobile DAM

Crm News & Analysis

Sitecore Chases Personalization With Znode, SMITH Integration

Sitecore has just announced a partnership with .NET e-commerce platform provider Znode aimed at developing personalized customer experiences. This is the second major  announcement around .NET platforms from Sitecore in the past three months. Its purchase of commerceserver.net in November aroused considerable interest in the e-commerce space.

5 Reasons Customer Relationship Management Is Still Hot

Customer focused.jpg

Customer relationship management (CRM) technologies may not be making headlines — but they haven’t gone away. In fact, according to Gartner, demand for CRM is growing. To provide integrated customer experiences, businesses are focusing on technologies that enable targeted customer interactions in multichannel environments. 

Lithium to Buy Klout in $100 Million Deal?

A report published today has social customer experience enterprise software provider Lithium Technologies acquiring social media ranking influencer Klout for about $100 million.

Reached by CMSWire, Klout did not confirm or deny the report. Lithium did not immediately return an email.

"We don't comment on rumor or speculation," Jon Dick, head of marketing for Klout, told CMSWire today in an email.

Improving the Customer Support Experience

How do you know your customers are getting their problems solved quickly and easily? This is a question that has challenged many support websites. The traditional approach has tended to involve customer satisfaction and visitor volume metrics. 

What's the Customer Experience when Everything and Everyone Is Connected?

What's the Customer Experience when Everything and Everyone Is Connected?

As humans, we yearn for connection -- and while our tools will always change, the principles and desires that drive us stay the same. As our communications tools improved, the radius of our connections increased -- until the whole world was at our fingertips. Now, we are moving into a time when our connected devices are helping us connect to the world around us, in ways we couldn't dream of.

E-Commerce, Content and Closing the Gaps: A Look at Sitecore

Buying online.jpg

Over the past two days, we have looked at different approaches to bridging the gap between content management and e-commerce. In the first part, we saw that e-Spirit has adopted a best-of-breed approach. Yesterday we saw how Elastic Path is using e-commerce APIs to integrate content.

In the final piece today, we look at Sitecore, which has put customers at the heart of the retail process by providing personalized content and user experiences.

Content Marketing and CRM: How Shared Content Can Shape Customer Relationships

Content and CRM: How the Content You Share Can Shape Customer RelationshipsThe content you share with customers and potential customers makes an enormous difference in the way prospects see your business and the degree of confidence and trust they have in you, both before and after the sale. The cynics say CRM is about feeding the sales machine, and while this is important, it really sets the stage for what CRM’s really good for --  building relationships and extending the customer lifecycle. Nothing helps in doing this better than sharing knowledge that helps your customers succeed.

E-Commerce, Content and Closing the Gaps: A Look at Elastic Path

e-commerce two.jpg

Yesterday we saw how e-Spirit has developed a best-of-breed approach to bridge the gap between content management and e-commerce.  But there are other approaches to this problem. Today we'll look at how Elastic Path tackles the problem with  API-centric commerce. This gives enterprises a single, unified customer experience no matter what device is being used to access the site.

E-Commerce, Content and Closing the Gaps: A Look at e-Spirit

e-commerce image.jpg

With more and more people shopping online, e-commerce vendors are constantly searching for new ways to find, engage and keep customers. One of the best strategies is the use of engaging content. Even so, many online stores struggle to provide optimal retail experiences.

A number of vendors are responding with solutions, including Elastic Path, e-Spirit and Sitecore. We'll take a look at what they are offering in a three-part mini-series starting today.

Broken Bad: How One Company Plans to Fix Online Customer Experience

broken bulbs.jpg

When is the last time you did business on the web and came away thrilled by the experience?

OK, maybe thrilled is asking too much, how about with just a hint of the warm-fuzzies?

If you’re typical, the answer is “almost never.” And, yes, we’re being generous with the “almost.”
 

Oracle Pushes Social Platform into New Markets with New Languages

Oracle Pushes Social Relationship Platform into New Markets With New LanguagesWith the addition of seven new languages to its Social Relationship Management Suite (SRM) and the introduction of new capabilities and data sources, Oracle is extending the reach of its social platform so businesses can parler, sprechen and parlare with a greater global region.

Multipurpose Bitrix24 Adds More Features to its Social Platform

Swiss knife.jpg

Bitrix24, the social intranet that wants to be your Swiss army knife of productivity, is out with a new version that offers activity streams, reporting tools and web phone calls.

Targeted at small- and medium-sized businesses (SMBs), the suite includes social communication, collaboration tools, workflow, knowledge management, file sharing, CRM and a project management toolset.

Social in 2014: The Name Doesn't Matter, What We Do With It Matters

Social in 2014: Names Don't Matter, It's What We Do That MattersFor the past number of years, we debated how the word "Social" was going to fit. While we were having the conversation, it was shoehorned in everywhere we turned. We have media that became social. We have businesses who are suddenly social. Knowledge, commerce and networks, all totally different and new, right? Because they are ... yep, you guessed it, social.

Managing Indirect Sales Channel Relationships: CRM Falls Short

Customer Experience, Managing Relationships While Selling through the Channel: Sometimes, CRM isn't EnoughI've seen CRM applications stretched to record and track all kinds of relationship-based interactions. From bug tracking in software development to keeping track of volunteer hours at non-profits, users have no lack of creativity when it comes to repurposing the fields in their CRM applications.

5 Things Contact Centers Can Learn from the Butterball Turkey Hotline

Thanksgiving Turkey

For the past 32 years, the Butterball Turkey Hotline has offered advice to anyone overwhelmed by the prospect of cooking the perfect holiday bird. Last year, the company introduced a smartphone app, Facebook live chats, Pinterest posts and other social media tools. The big news this year is that for the first-time ever, Butterball has hired men as part of its line-up of expert turkey cookers — a response to the fact that men are taking a more active role in the kitchen.  

But what does any of this have to do with contact centers?

Displaying 61-75 of 538 results

< Previous 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 Next >