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Crowdsourcing News & Analysis

Dirty Data Be Gone, Check Out CrowdFlower

2014-17-September-Dirty-Cat.jpgTalk to one of those high priced data scientists about their data and you’ll see something quite astounding: they really, really care about it. It’s almost as if it was a garden they were tending or a scruffy, homeless kitten they’ve taken in to raise.

While the sentiment might initially sound ridiculous, it isn’t. Data fuels their work (and the insights that inform yours). And if you pair dirty or poorly labeled data with the best trained models and finest algorithms, it’s a waste of time and energy. The knowledge gleaned will be worthless, at best.

In Web Analytics Ranking World, Another Choice Emerges

customer experience, In Web Analytics Ranking World, Another Choice Emerges

Who's got the best web analytics software?

Forrester Research stands by these guys in its Wave for web analytics released in May. Forrester's not the only one ranking analytics. Or ranking anything, as we just learned this week with Gleanster Research.

The latest to flex its ranking muscles is TrustRadius, an Austin, Texas-based forum for professionals to share "candid insights about business software."

And TrustRadius feels it has 230 good reasons for being a trusted source for analytics rankings --  the 230 reviews by analytics software users that ultimately led to the crowdsourcing firm's TrustMaps™ for Digital Analytics software.

"It's performed by market segment -- company size -- others are one size fits all," Vinay Bhagat, CEO of TrustRadius, told CMSWire when asked what makes his company's ranking style unique. "It's based upon real user information vs. a survey of vendors, a typical analyst approach. Analysts generally do a very poor job of collecting real user feedback. Their surveys are long feature checklists, and are often driven by historical relationships with vendors."

Crowdsourcing Startup Wants Clarity for Flooded B2B Software Market

2014-10-July-Ori-Manor.jpg

An Israeli crowdsourcing website startup that launched today will be a hub for those in the market for B2B software and even reach B2C-level success like Amazon or Ebay, its founder boasted to CMSWire. 

Chekkt, which includes reviews and ratings on Software-as-a-Service (SaaS) solutions and outsourced services, launched www.chekkt.com. It is designed to help companies, from startups and mom-and-pop shops to businesses with thousands of employees, discover, compare and purchase the best SaaS solutions for their needs, according to Chekkt CEO Ori Manor.

"The problem is quite simple," Manor told CMSWire. "Businesses today really don't have a go-to destination to compare services. It's unbelievable what you see in the B2C realm with Amazon. Everything is accessible, and you have a huge inventory at your fingertips. In the B2B sector, it's hard to discover these things, and it's hard to tell whether a certain software is relevant for your needs."

Social Ideation Finds Ideas Worth Pursuing

2014-03-June-sticky-notes.jpgKnowledge-based companies have been driving much of the economy, especially in the United States and Europe. Information technology, media, biotech and pharmaceutical, financial services companies and many more are based on the ability to generate good ideas, turn them into technology and, eventually, products. The “business” of these companies is intellectual property (IP) -- basically an idea that has value. Even companies that don’t make money directly on IP have to worry about it.

IP is not only a product idea. It may also be a better way of doing business, a price model that offers a competitive advantage, or a way to achieve operational efficiencies.

G2 Crowd: 'Disrupting' Enterprise Software Reviews

Godard Abel, Matt Gorniak

What do we want to do next? That was the question Matt Gorniak and Godard Abel pondered after their software startup, Big Machines, was sold in 2011 at a valuation of more than $100 million and later bought by Oracle. 

“One of the things that really became evident quickly in our 10-year experience as a vendor is that when you are trying to differentiate software in the marketplace you’re engaging with traditional analysts like Gartner and Forrester,” said Gorniak. “That model is very much based like it’s still the 1980s.”

Accenture Report Highlights Hardware Renaissance as a Digital Disrupter

hardware renaissance.jpgAccenture's annual Technology Vision Report, entitled "From Digitally Disrupted to Digital Disrupter," highlights the return of hardware and big names after years where software development by smaller companies have been the stars for business.

The six trends that the company believes could shift the industry barometer also cover crowdsourcing, applications, resilience and the data supply chain, something for any CIO to be thinking about.

Meet, Pray, Live: Marketers Benefit from Deeper Demographic Insights

Big data 2012 04 02Marketers live and die by demographic data, looking at everything from gender and ethnicity to identify target markets for specific products or services.

Big data — and the deluge of online information — provides more information about potential customers than ever before, including detailed statistics on everything from median income to religious affiliation.

Telligent Updates Enterprise and Analytics Software, Adds IM + Social Insights

Social collaboration specialist Telligent has updated its Enterprise and Analytics offerings, adding instant messaging to the Enterprise social layer and social insights to its Analytics package.

Lionbridge Debuts Outsourcing Cloud for Enterprise Hiring

As pervasive as technology has become in people's daily lives, it should come as no surprise that nearly everything around us is available online. Outsourcing of many types of jobs has been a popular practice for 25 years, and now Lionbridge, a company known for providing testing and translation technology, has built a cloud based outsourcing platform.

Vetting Enterprise Vendors with VendorStack

Everyone knows that consumers these days do not buy a product or service without first going online to consult with a myriad of objective sites (ok, there are attempts at manipulation but savvy consumers know that) and forums to obtain third-party reviews and recommendations. But what about companies trying to decide if a particular solution or service vendor is the right one for them?

Spigit's Social Innovation Platform Updates Improve Engagement and ROI

Social innovation software provider, Spigit has announced a series of engagement and ROI-centric updates to its platform.

Customer Experience: Following the Crowd #rdm12

From an early age, most of us are taught not to “follow the crowd,” but instead to chart our own path. However, when it comes to sales and marketing, following the crowd can produce impressive results

Should I Auto-tag or Crowdsource my Metadata?

With the advent of more technology to help add metadata to digital assets, it would good to review a few tagging options available aside from what may already be done within an organization. 

Moxie Announces Crowdsourced Enterprise Knowledge Solution

Enterprise social technology provider Moxie Software is planning the release of what it calls an “enterprise social knowledge” solution called Social Knowledgebase.

User Experience, It's Not Just for Customers #TheBigSocial

Telligent’s second annual conference, The Big Social, is in full swing. On the first full day, Kip Silverman, analyst and platform evangelist, presented “Many Tools, One Experience -- Reimagining Employee Collaboration at Intel” that provided lots of information about adopting social tools to improve internal collaboration.

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