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Customer Experience News & Articles

Responding to Users, Pinterest Adds Back Some Changes, Unveils New Ones

Pinterest is continuing its makeover, in part by undoing the future. The popular image-pinning site unveiled a new look in March, but some of the changes didn’t go over well with users. So, post-feedback, it’s now bringing back some older features and adding a few new ones. 

Samsung's Budget Galaxy Tab 3 an Entree for the Nexus 11

samsung_logo.JPGSamsung is keeping its broad, every-man, appeal going by announcing a new, low-cost, Galaxy Tab device. But back at base, the company is working hard on new 8" and 11" tablets, along with a possible new Nexus 11 for Google. 

This Week: The Adoption Obsession + 4 Steps to Lead Your Community

Leading Your Communities
Communities are the perfect way to improve collaboration and engagement. Here's what one community manager learned about growing a successful community. You should also have a read of these 4 steps to lead your customer community.

The Adoption Obsession
Put aside the adoption metric and focus on user experience metrics that demonstrate the real value of new technology.

Big Data, Cloud & BYOD in the Enterprise
Some vendors, like EMC, say the convergence of cloud and big data will change the enterprise computing game. Others, like Dell, are banking on the growth of mobile and support for BYOD in the enterprise.

Secrets to Marketing Automation Success
Create more sales-ready leads in a shorter time with better results.
> Read the White Paper

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Weekend Reads: Customer Experience Needs Smart Technology, ROI of Engaged Employees

This week we talked customer experience and the need for smart technology. We also looked at Employee Engagement -- how it can improve the bottom line, and the Cloud growth within Europe. 

How Apple Can Put the Wow-Factor Into iOS 7

applelogo.pngWith the announcement of its Worldwide Developer Conference for June, Apple has set the wheels in motion for the reveal of iOS 7, a monumental event if Apple is to keep up with the ingrained social-media-friendly, music-streaming and up-front services that users now expect.

Tweet Jam Recap: Challenges + What Comes Next for Customer Communities #CXMChat

In part one of our recap we learned the many great ways that customer communities can benefit organizations, provided that they add value and allow opportunities for real engagement and include everyone, from employees to stakeholders in the process. In part two, we explore the challenges in growing and engaging communities. Don't be scared, our participants also helped us learn how to overcome them.

Tweet Jam Recap: The Purpose and Value of Customer Communities #CXMChat

On Wednesday, we all came together for another monthly Tweet Jam -- this time to discuss how to grow and engage customer communities. Sure, it sounds simple enough but we wanted to dig deeper to learn what really goes into developing and managing opportunities for customer engagement. Since there were lots of questions, we've separated our recap into two parts. Let's take a closer look, shall we?

Google Snaps Up Wavii For Natural Language Search

 wavii_logo_2013.jpgWavii has closed down its existing summarizing service app after being acquired by Google, where it will likely fulfill the same role that Summly now does for Yahoo. 

Betaworks Acquires Instapaper, Enhancements Are Expected To Continue

New media company, Betaworks has announced that it has acquired Instapaper, a read-it-later platform.

Facebook Invests in Mobile App Development With Parse Acquisition

parse_logo_2013.jpgWith plenty of revenue from all those desktop web games, how will Facebook translate that as users access social media and games increasingly from their mobile? The acquisition of Parse whose mobile app development SDK for iOS and Android and other platforms powers thousands of apps seems to be one answer. 

What Are the 25 Most Engaged Brands on Twitter?

Twitter has rapidly become a vehicle for brand marketing and reinforcement, but keep in mind that it’s only partially a broadcasting channel. Many companies are using it as a one-way broadcaster of 140-character messaging, instead of using it to engage followers. Startup Nestivity, which develops community software tools for Twitter, has come up with a list of the top 25 brands that best utilize Twitter for customer engagement.

PICT Aims to Improve the Power of the Image in Online Shopping

For social media marketers looking to make the most of visuals, there is a new tool called PICT --  a shoppable photos application.

Adobe Digital Marketing Survey Promotes Strategic Approach to Optimization

Companies need to be more strategic about how they optimize their websites, and it starts with aligning marketing goals to business goals according to the findings of an Adobe Digital Index report on digital marketing optimization.

Temkin Group Report: The Social Media Audience is Changing

The way social media sites are being accessed and by whom is changing, according to a report from the Temkin Group.

Joomla! 3.1 Released, Includes Integrated Tagging

Open source CMS provider Joomla! has released version 3.1 of its popular system. The minor update includes an integrated tagging system for identifying a variety of components in different ways.

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