Customer Experience News & Articles

This week marked the second in our monthlong focus on customer communities. We also saw some critical views of the ever so popular SharePoint -- is it maybe not the end all, be all so many of us thought it was?

Here’s the scenario: a scantily clad woman wearing a string bikini approaches your table while you’re stuffing yourself at an all-you-can-eat brunch and tries to sell you a membership to a gym.

Wrong time, wrong place, and just plain odd, right?

When it was first introduced in late 2010, the Rockmelt social browser seemed like a next step -- instead of connecting with friends on social sites, users could connect with them directly through the browser. Rockmelt was “a browser,” co-founder Eric Vishria said at the time, “that does more than just navigate pages.” But next steps can go in unforeseen directions, and the company announced this week that it will soon "end-of-life" its social browser.  

Gamification and behavior management platform provider Badgeville has appointed Kevin Comee, an experienced cloud and social technology executive, as its new CEO.

Sometimes when you look at Microsoft and its consumer products you really get the sense of a technology giant that has lost its way. But then it goes and releases something like GeoFlow Preview for Excel, and you really get to see what Microsoft is good at. 

Step by step, Google is integrating its many properties into a rolling ecosystem of possibilities. Now, the technology giant is rolling out a beta test to allow a business’ YouTube videos to appear on its Google+ pages, raising a variety of possibilities for marketing, customer engagement and other uses. 

One thing enterprises like in a technology vendor is reliability, and open source CMS provider eZ Systems certainly has that in its new CEO. Not only is Aleksander Farstad the new CEO of eZ Systems, he's also a co-founder.

Commenting platform Disqus today announced a change in price that should make its users smile: the commenting platform is free and it's looking to make you money through content marketing.

Big Data makes big promises, but it’s hard to leverage and slow to deliver. That’s the sentiment of many marketing execs who see the possibilities but have yet to realize big rewards.

I've covered the Forrester Wave for Web Content Management, looked at the Leaders and the Strong Performers and talked about the WCM market's evolution overall. This last piece looks at the contenders and asks a question that I expect many might be asking.

Digital asset management vendor ADAM has released PIMS 3.2, an update that links product information to marketing from within a centralized database.

Social media giant Facebook has acquired Osmeta, a Silicon Valley-based mobile technology startup, for an undisclosed sum.

Big Data technology solution vendor Monetate will make its LivePredict customer segment discovery tool available this summer. LivePredict will automate customer segment discovery by sifting through volumes of Big Data to find segments marketers want to focus on.

Developers working on in stream payment apps be warned. Twitter will close off your service if you try to set up shop on their turf without proper authorization as the company has done with a startup called Ribbon.

The hour is almost upon us for our Google Hangout. Join us at 12 noon EDT for an in depth look at customer communities: where they fit in customer experience strategy, their influence on business decisions, and how social media is affecting them.