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Dam News & Analysis

DAM Lowdown: Hasbro Upgrades Legacy System, Speedier Social Marketing

Hasbro is spending millions to update its legacy DAM system and wrangle assets for more than 1,500 brands. Also this week, Widen rolls out Media Collective 6.0, how to streamline social marketing with DAM and an interview with Createsphere panelist Jason Perr.

DAM Lowdown: Age of Big Data, Metadata for Government, DAM Product Updates

Last weekend, The New York Times ran an interesting article about big data’s impact on the world. If you didn’t already think big data was cool, you will after reading this article. We also look at recent product updates and the important role metadata plays in the government.

DAM Lowdown: DAM in the Cloud, Adobe's Future Focus, Tips for Growing Your Audience

This week in the DAM lowdown: printers are providing DAM solutions for clients, Adobe's VP of Enterprise Marketing explains the company's fresh focus, tips on how to leverage your assets to grow your audience and a case study relating one company's quest to find the right DAM solution.

Adobe's Kevin Cochrane Talks ReOrg, Customer Experience in 2012

In November of last year, Adobe did a pretty serious restructure, making the decision to focus on Digital Marketing and Digital Media. More than a few people might have wondered what exactly was going on. But when you take the time to consider what Adobe did, you realize they were following their own advice: focus on the customer.

Digital Asset Management: How Liquid Are Your Digital Assets?

Are your digital assets liquid? Can you easily move them from one system to another?

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WebDAM Rolls Out REST API

Developers can leverage WebDAM's REST API to tailor third-party applications for their unique digital asset management needs. WebDAM Solutions provides online tools for storing, managing, archiving, searching, retrieving and distributing digital files.

DAM Lowdown: TeleScope, Gobbler, SOPA, PIPA

TeleScope improves mobile access to digital media, what SOPA and PIPA have to do with DAM and new financing for the Gobbler startup.

DAM Lowdown: LiveOffice Acquisition, DAM Integration Apps, History of Classification

This week we tour DAM systems from Mesopotamia up through modern efforts to give us back control of our digital assets.

Symantec Lands LiveOffice

symantec_logo_2012.jpg Symantec Corp. announced the acquisition of LiveOffice for a cool US$ 115 million. LiveOffice, Symantec’s hosted archiving OEM partner for Enterprise Vault.cloud, will add a cloud-based messaging protection solution to Symantec's information security and management solutions arsenal.

Content Management Surprises in 2011? Here Are a Few of Mine

‘Tis the season to reflect on the year that’s quickly coming to a close. Definitive lists of all kinds abound, from Facebook Top 10’s, Amazon’s 10 Best-Selling Books and, of course, Baby Center’s 100 Most Popular Baby Names (hello Sophia and Aiden).

In that spirit, I offer up my own list of sorts: The Content Management Surprises of 2011. So without further ado…

Xinet WebNative Suite 17 Rolls Out; DAM Solution Gets New Interface

Xinet announced WebNative Suite 17, the latest release of its digital asset management solution. The updated DAM suite includes a new interface and expanded search capabilities.

DAM Lowdown: Updating Metadata, DAM on Server vs. Cloud, How to Maximize ROI, DAM Market Growth

The DAM Lowdown looks at how to define metadata for your media assets, how to decide whether DAM belongs on your server or in the cloud, five ways to maximize ROI with DAM, Harvard University's choice of DAM solution, the growing digital asset management market in India and a podcast interview with David Klee.

Video Blog: Updating Metadata in your Digital Asset Management System

Many organizations use a Digital Asset Management (DAM) system to store all the various media assets used within marketing material and other applications. But putting your assets in a DAM system is the easy part, finding them can be harder if you don't have a strong taxonomy defined.

In this video blog post, I take you through the process of updating metadata in your DAM system to help find images easier.

Does Digital Asset Management Belong On Your Server or in the Cloud?

DAM_ES.jpg Digital asset management has traditionally been a premise-based solution, meaning the IT department is responsible for setting up and maintaining the hardware inside of their server room or data center. While the buzzword cloud is relatively new, the idea of letting someone else host parts of your company’s IT infrastructure is not. Hosted services have been around before the dot-com bubble, which almost everyone uses to run their websites or other IT applications. Cloud services typically differ from hosting services by using multiple computers instead of one to provide a specific service or application -- in this case, Digital Asset Management.

DAM Lowdown: DAM Conferences, Video/Audio Search, New iPad Solution, Cloud Sharing

This week, the DAM Lowdown rounds up takeaways from the Digital Asset Management Conference Europe, a new solution for video and audio searches, Forrester's list of best practices, Razuna 1.4.7, Nuxeo World videos, choosing a DAM solution and a podcast interview with a DAM expert.

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