David Diamond News & Analysis
| Wednesday Dec 4, 2013
My wish for 2014 is that the value of creativity and inspiration will stop playing a supporting role to the pursuit of ROI and measureable goals. Ideas are the only reason a business exists. And while the people that come up with ideas most often might not have C-suite titles, they are often the most important people on payroll.
Let’s stop pretending that business is a numbers thing. Business is an ideas thing, and it’s time the ideas people were better appreciated and compensated for their intangible gifts -- gifts that are not easily replaced, and gifts that cannot be taught in degree programs. -- David Diamond, director of global marketing for Picturepark; author of DAM Survival Guide.
Title image by Amodiovalerio Verde (Flickr).
| Tuesday Oct 29, 2013
Local libraries are going digital at the same time organizations are building their own internal digital asset repositories, so who's to say those librarians can't help companies organize it all?
| Tuesday Oct 22, 2013
Digital asset management (DAM) is one of those things that few people jump into with much enthusiasm. DAM is an extra layer of policy that no one wants to define, an ongoing expense that no one wants to pay and a training requirement for which no one has time. And let’s face it: digital asset management isn't that much fun.
| Wednesday Sep 11, 2013
Conventional wisdom has it that competition is good for consumers. People say it helps drive things forward and keeps manufacturers on their toes. But in some situations, collaboration might be the better corporate strategy for long-term survival—at least for the players in emerging markets.
| Monday Aug 19, 2013
Beauty and usability are typically not words associated with digital asset management software, and for good reason. Have you seen the user interfaces of most DAMs?
| Wednesday Jul 10, 2013
The opposite of digital asset management might well be digital liability management. When a digital asset is erroneously released -- whatever the circumstance -- it can become a corporate liability in no time. If you've always fantasized about your shared content going viral, release the wrong asset and watch what happens. Just ask the NSA.
| Wednesday Jun 12, 2013
Have we lost patience with learning about technical topics? Or are we just so inundated with nonsensical “content” that there just aren't enough hours in the day?
| Thursday May 16, 2013
Digital Asset Management software has been around for more than two decades. In fact, Photoshop 1.0 was released only a few years before the first commercial DAM software became available. Since those days, Photoshop has become so popular that the product name is now used as a verb by people who have never even used the program. By contrast, DAM remains something we must explain over and over.
| Tuesday Apr 9, 2013
The Little Britain skit in which the computer so hilariously says “no” to situations that couldn’t possibly be real is a hoot to watch. But it’s not so different from something you might experience every day on Google and not even know it.
| Thursday Mar 14, 2013
I recently sat on a DAM discussion panel during which I repeatedly mouthed off about the way DAM ought to be if, you know, it were entirely up to me.
| Tuesday Feb 12, 2013
You might not know it, but you’re killing one of the best things to ever happen to you as a consumer. And you’re doing it for all the right reasons.
| Monday Jan 14, 2013
I’ve worked in Digital Asset Management software marketing for more than 14 years. In that time, while I’ve been doing everything I can to shine a light on the benefits of DAM, I’ve heard DAM naysayers make convincing arguments to the contrary. Below are the five best arguments against DAM that I’ve ever heard.
| Thursday Dec 20, 2012
When not trading barbs in Canadian and British slang on Twitter, Jed Cawthorne is busy evangelizing the truth about information management, enterprise content management and intranets to unbelievers. It's time you got to know Jed a little bit better, don't you think?
| Monday Dec 17, 2012
Digital asset management, according to David Diamond’s DAM Survival Guide, is “like dental floss.” If you use it every day, the “long-term benefits are significant,” even though both are inconvenient, tedious and do not display their benefits immediately.
| Tuesday Dec 11, 2012
One needn’t go far to find a juicy argument that pits Cloud-based (SaaS) digital asset management against on-site (on-premises) or installed solutions. The debate is everywhere, and it seems the primary arguments are always the same.