Everyone seems to love Box, whether they use the cloud sync and storage company’s products or not.
Aaron Levie, the company’s co-founder and CEO, seems to be the perfect front man for a generation of digital natives that refuses to be tethered to their desks, to be told where to keep their “things” or to be asked to tone it down when they know it is their birthright to be bold.
More than eight years ago, Levie and his high school buddies stepped outside of their dorm rooms and committed their brains, their energies and their brawn to build a service that provides companies and individuals with the ability to store and synchronize their documents and other content in the cloud which they can later access from anywhere, at any time, via (almost) any device.
Their timing was perfect — within a few short years mobile devices emerged as our windows to the world and everyone wanted to keep their documents, and other content in the Cloud.
Box quickly became one of the most talked about companies in Silicon Valley.
That hasn’t changed. In fact the chatter just got louder.
Yesterday, via Twitter, Levie announced that Box was filing an initial public offering.