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Dom Nicastro News & Analysis

Why You Must Identify Risks in SharePoint Technology #SPTechCon

information management, Why You Must Identify Risks in SharePoint Technology #SPTechCon

SharePoint stakeholders can't know their risks without knowing their requirements.

And they can't know their risks without knowing the potentially adverse effects of those risks.

Bill English, 11-consecutive SharePoint MVP winner, champions these thoughts. Knowing your risks and potential outcomes can lead to strong governance and compliance.

And as English told an audience here today at the SharePoint Technology Conference at the Boston Park Plaza hotel, "Governance is the enforcement of compliance." 

Is Microsoft Even Pushing SharePoint Users into the Cloud? #SPTechCon

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BOSTON -- The cloud. SharePoint.

Wait, what? Not me. Not us. Not anytime soon, if ever.

That captures some of the sentiment we heard here among the nearly 1,000 people at the SharePoint Technology Conference at the Boston Park Plaza hotel.

David Maldonado, an analyst programmer at the University of New Mexico's health division (pictured with co-worker Erin Youtzy), came up with a few words to answer the cloud proposition in SharePoint: "HIPAA. Personal information. Health records."

Crowdsourcing Startup Wants Clarity for Flooded B2B Software Market

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An Israeli crowdsourcing website startup that launched today will be a hub for those in the market for B2B software and even reach B2C-level success like Amazon or Ebay, its founder boasted to CMSWire. 

Chekkt, which includes reviews and ratings on Software-as-a-Service (SaaS) solutions and outsourced services, launched www.chekkt.com. It is designed to help companies, from startups and mom-and-pop shops to businesses with thousands of employees, discover, compare and purchase the best SaaS solutions for their needs, according to Chekkt CEO Ori Manor.

"The problem is quite simple," Manor told CMSWire. "Businesses today really don't have a go-to destination to compare services. It's unbelievable what you see in the B2C realm with Amazon. Everything is accessible, and you have a huge inventory at your fingertips. In the B2B sector, it's hard to discover these things, and it's hard to tell whether a certain software is relevant for your needs."

Are Intranets Dead? Jostle Doesn't Think So

Are intranets becoming obsolete? 

No way, say officials at Jostle, the 20-employee operation that offers what it calls turnkey intranet software in the cloud.

Some industry estimates cite employee intranet engagement at less than 50 percent. Jostle, however, claims some clients report 85 percent of its employees use the Jostle platform regularly.

Cha-Ching: SAP Introduces SAP Simple Finance #SapphireNow

Simple Finance. Sounds like an oxymoron, doesn’t it? 

Not according to SAP. They’ve worked hard to make their finance solutions simple to use, real time, SAP HANA-powered and cloud based. 

This morning, SAP CEO Bill McDermott announced his organization's new finance solution during his keynote address at SAPPHIRE NOW, SAP's user conference being held in Orlando, Fla.

Now You Can Now Have SAP Fiori for Free #SapphireNow

customer experience, Hey SAP User, You Can Now Have SAP Fiori for Free

Even Steve Lucas, president of SAP Platform Solutions, admits his company’s traditional user interfaces are ugly — for this day and age — and that the company's user experiences leave a lot to be desired.

Instead of being colorful, “delightful” and productivity-oriented, they come in and act in on something Lucas describes as “a palette of grays”.

And they aren't anywhere as exciting as those 50 shades you may envision.

This isn’t an experience that modern users who expect consumer-like feel and function want. 

SAP has a product, SAP Fiori, that changes all of that. But it has come at a price that many enterprises haven’t been willing or able to pay.

This has caused quite a bit of anger. 

Get on Board with B2B E-commerce, Forrester Warns

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The old theory that B2B companies can avoid selling through online channels is done, and B2B e-commerce solutions "contribute significantly to key selling metrics and incremental revenue," according to a new Forrester Research Report commissioned by EPiServer.

Forrester said 50 percent of B2B companies have plans to change or upgrade e-commerce technology in the next 18 months. 

"Every company that plans to compete in the future must transform digitally simply because all your competitors are planning for it now," said Bob Egner, vice president of product management at EPiServer, which sells an e-commerce platform. "There are no restrictions based on type of product or service, or on geography. In fact, many of our customers find they can expand geographically in a shorter time frame and at a lower cost by going digital."

DataXu Buys JasperLabs in Latest Marketing Acquisition

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The big guys are acquiring marketing technology. So are the little ones.

Digital marketing provider DataXu, a Boston-based, 250-employee company, announced this week it acquired JasperLabs, a similar-sized dynamic creative optimization (DCO) software provider from San Francisco.

The two providers had partnered for about a year before the acquisition. Now, they plan to combine DataXu’s programmatic marketing platform and algorithmic optimization and JasperLabs' real-time ad creation capabilities, company representatives said.

"We were attracted to JasperLabs because of its dynamic creative optimization software," Shane Keats, senior director of product marketing for DataXu, told CMSWire this week. "DCO enables digital marketers to change the creative elements of an ad in real time."

Will IBM's Mail Next Stand Out in Enterprise Email?

social business, Could IBM's Mail Next be a Standout in Enterprise Email Land?

IBM claims its Mail Next email platform is about having fun and making things easy on people who are trying to get work done.

Will it be?

We won’t know until at least the fourth quarter when Big Blue releases it under the Connections brand.

We do know this: People are interested. Tweets exploded when IBM announced the product at its January IBM Connect conference in Orlando. Today's webinar on Mail Next sold out.

“We still believe we’re ahead of the market in our ability to help users prioritize what they need to focus on,” Kramer Reeves, director of Messaging & Collaboration Solutions for the IBM Software Group, told CMSWire this week. “We think Google is trying to do this, but I don’t think they’re there yet.”

Alfresco CTO: Intelligent, Adaptable, Amazing Tech Ahead

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John Newton has a vision of what technology and enterprise collaboration will look like in 2024. 

Trust these future goggles. They've got plenty of experience. Newton is the CTO and chairman of Alfresco, an open source enterprise content management provider. But back in 1990, he co-founded, designed and led the development of Documentum, which was later acquired by EMC.

"Assuming that it continues on more or less the pace it has so far, and there’s no reason not to think that, there is some amazing stuff that’s possible," Newton told CMSWire in a phone interview from the AIIM Conference this month, where he spoke. "Extremely high resolution displays. Virtual reality types of devices. New ways of inputting into computers. A lot of wearable technology that will go beyond the consumer stuff and actually make systems more usable for us."

CMO: The C-Suite's Enigmatic Executive

customer experience, The CMO: The C-Suite's Enigmatic Executive

CMOs, we hardly know ye. You are an enigma. 

Are you the tech-savvy, ambitious executive ready to embrace the digitized marketing world of social, mobile, Web and analytics? Are you the cautious one afraid to break away from traditional tactics and metrics? Are you focused on only one trend, like social?

Who the heck are you?

IBM tried to find the answer. It interviewed 4,183 CMOs three years ago and revisited with 524 of them again and released a report this week that suggests CMOs know what's coming in the digital revolution but often aren't prepared.

Five Ways To Produce Rock-Solid Email Marketing Campaigns

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For marketers, it boils down to this: Do you make it hard or easy to find your unsubscribe feature in your email marketing campaigns?

Google made the decision for you with Gmail: It's easy. It's right at the top now.

Bottom line for marketers? This change should not affect your campaigns so long as your focus is on engaging content that creates legitimate customer prospects and not on building large marketing lists, said Ann Breckencamp, product manager for CommandIQ, a CRM platform provider.

"Too many marketers are overly concerned with just trying to keep people on their mailing list," Breckencamp said. "The silver lining in Google’s new unsubscribe feature is that it should get marketers to focus instead on what really matters: driving true engagement with subscribers on a one-to-one basis."

CMSWire talked to Breckencamp about how marketers can use the Gmail change as an impetus to make their email campaigns better.

Goodbye CIO? Why the Role May Ultimately Disappear

social business, Goodbye CIO? Why the Role May Ultimately Disappear

Those young ones walking around with their heads buried in their smartphones and tablets? As in everybody in the up-and-coming business generation?

They'll render the chief information officer (CIO) role obsolete, the leader of an enterprise analytics software and solutions company told CMSWire.

"What was a CIO in the past?" asked ClickFox CEO Marco Pacelli. "A creator and an innovator who made information available to the business faster and more accurately. Well, now that is over, and an entire generation of extremely tech smart kids have grown up."

Yes, them. They may not be getting as much fresh air as their preceding business generations, but they are immersed in technology, almost by default.

"They are used to constant change, the next best thing and having all the information they want at their fingertips," Pacelli said. "The CIO is falling behind and can’t keep up with the demand. It will be all about the data."

G2 Crowd: 'Disrupting' Enterprise Software Reviews

Godard Abel, Matt Gorniak

What do we want to do next? That was the question Matt Gorniak and Godard Abel pondered after their software startup, Big Machines, was sold in 2011 at a valuation of more than $100 million and later bought by Oracle. 

“One of the things that really became evident quickly in our 10-year experience as a vendor is that when you are trying to differentiate software in the marketplace you’re engaging with traditional analysts like Gartner and Forrester,” said Gorniak. “That model is very much based like it’s still the 1980s.”

A Look at LinkedIn's New Publishing Platform

Linkedin publishing platform

B2B marketers will soon have another way to reach audiences via LinkedIn. The question, though, is when it will launch, who will have access and what it will look like.

LinkedIn has created a new publishing platform for its members, allowing them to essentially blog within LinkedIn and create a following. When members publish a post on LinkedIn, their original content becomes part of their professional profile and is shared with their trusted network, according to a LinkedIn blog post.

LinkedIn members can follow other members that are not in their network and build their own group of followers. 

A caveat: LinkedIn now is only allowing 25,000 members to publish content on LinkedIn through its new platform. "We’ll be steadily expanding the capability to all members in multiple languages over the next few weeks and months to come," according to LinkedIn. You can apply here

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