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E-commerce News & Analysis

Next Generation CRM: Combining Power of Live Chat with Online Communities

When businesses engage in customer service, there is a unique thing that happens: science and art collide. Satisfying customers and creating ongoing loyalty is a true art form, while ensuring that call center representatives are highly efficient falls more on the scientific side. Blending both of these worlds can be very challenging.

Forrester Wave: Oracle, Microsoft, SAP Among CRM Solution Leaders Q3

In the first part of this examination of Forrester’s Wave: CRM Suites for Large Organizations, Q3 2012 earlier this week we saw that organizations are struggling to define a CRM strategy for their organization. Even still, the CRM market is one with seven companies making it into the Leaders section.

Christmas In July: Optimizing Your Website for the Holiday Rush

shutterstock_87693331.jpg Summertime is here, the temperature is steadily rising and most people are lounging on the beach, not at all thinking about the holiday season … which is precisely why it’s a good time for e-tailers to get prepared.

Oracle Combines ATG, Endeca Products into Oracle Commerce

oracle logo 71012.pngOracle is combining two of its products, Oracle ATG Commerce and Oracle Endeca, into a single solution called Oracle Commerce. The new Commerce is designed to centrally manage customer engagement strategies, provide personalized user experiences and offer scalability that can meet demands.

SDL Updates Fredhopper With New Targeting & Personalization Features

SDL Updates Fredhopper With New Targeting & PersonalizatioOnline shopping offers so many choices for consumers, which poses a challenge for retailers looking to tailor choices to buyers’ desires. Customer Experience Management vendor SDL announced the release of its Fredhopper 7.2 platform, which offers new features to help retailers target and personalize their online stores.  

Coming to a Store Near You: An Unforgettable Customer Experience

Motorola Sols logo 62112.pngThree quarters of brick-and-mortar retailers believe that an engaging in-store customer experience will be essential over the next five years. That’s one of the findings in a new report from Motorola Solutions, entitled "The Future of Retail".

Taming Fickle Mobile Shoppers with Customer Experience Optimization

shutterstock_93458563.jpg Over the last couple of years even the most timid of technology adopters have made the leap to mobile. In comparison to technological innovations before it -- the onerous switch from direct mail to email, the mass migration to online and the initially slow adoption of social media -- mobile has suffered far less from naysayers preaching the “this too shall pass” gospel.

Social Media on the Rise in China

Facebook may be the world's most popular social network. But in the world's most populous country, Facebook is a virtual unknown, due to government filtering through the so-called Great Firewall of China. In spite of the fact that Facebook has long been banned in the country, social media has taken over the Chinese way of life, where 95 percent of Internet users from major cities are regular users of social media.

Bridgeline Picks Up a Key Partner in UPS, Offers End to End eCommerce

Bridgeline Digital has been through some major changes lately with new management and a new version of the iApps Web Content Management Platform. Now it adds a major partnership with UPS that sees the integration of UPS logistics and fulfillment services, resulting in the full eCommerce package.

EPiServer Integrates Product Information Management for E-Commerce Solution

Web content management and e-commerce provider EPiServer has announced a new product information management (PIM) system within EPiServer Commerce. EpiServer partnered with inRiver to add the new PIM to its platform to make managing products more efficient for users.

Alibaba Buys Back $7.1B Stake from Yahoo!, Opens Up IPO Opportunities & Yahoo! Comeback

Chinese e-commerce giant Alibaba Group has been trying to buy back a big stake in the company from Yahoo! for two years now, in a bid to expand its business and eventually issue an initial public offering. Earlier this week, Yahoo! and Alibaba have approved a US$ 7.1 billion deal that analysts consider to be helpful for both companies moving forward. The pressing question now is whether Alibaba can reach Facebook heights if and when it goes for an IPO.

IBM Releases Commerce Cloud, SAP to Compete With Ariba US$ 4.5 Billion Buy

The weather finally turned hot this week in Europe, and it looks like it could fray tempers a bit as Oracle, SAP and IBM once again set upon a collision course -- this time over data management around e-commerce.

Pinterest Edges Closer to E-Commerce Model with $100 Million Investment Round

Pinterest_Logo_2012.pngOne of the newest social networks, Pinterest, may be about to achieve something that neither Facebook, Google+ or Twitter have been unable to accomplish at scale. No, it’s not creating a social network made up almost entirely of women. Pinterest may be preparing to monetize all of those shared photos of things you wish you owned, which could make the social network one of the stickiest e-commerce destinations ever.

Adobe Updates on Communities, e-Commerce & a New Cloud Manager

Adobe kicks off its EMEA Digital Marketing Summit today with some updates to its online customer experience platform and some new cloud capabilities that go that extra mile to support marketers.

Facebooks Expands "Offers" to Include Online Businesses

facebook_logo_10.jpgFacebook is continuing to tune its advertising options in advance of its highly anticipated initial public offering (IPO). The company has repeatedly made major changes to its ad services over the last year. In the last two months, Facebook has expanded the beta test of self-service Offers platform to a small number of international brands and most recently, local businesses. Now Facebook is expanding Offers to web-based companies.

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