If you’re tired of hearing about what a big deal big data is going to become, we’ve got good news to share — that conversation is now over.
Big data has gone mainstream, say the experts. Ditto for big data crunching Hadoop.
Forrester analyst Mike Gualtieri made it official last month when he declared that the economic benefits of Hadoop will make adoption essential, not optional, for enterprises as they move into 2015.
And putting dollars aside, big data analytics are quickly becoming part of everyone’s job, says Tom Davenport, a Distinguished Professor of Information Technology and Management at Babson College and author of Big Data at Work. He asserts that we are entering the Analytics 3.0 era, in which insights can be delivered anytime you need them via any device.