Enterprise 2.0 News & Articles

The Problem with Digital Marketing
The problem with digital marketing today is that marketers focus too much on channels when they should be thinking customer, customer customer.

When used right, marketing automation can serve the sales team and improve customer experiences. Unfortunately, Marketing Automation is on a collison course with privacy -- does this spell disaster?

The Problem with Collaboration
The world is suffering from a collaboration gap. Collaboration isn't working -- but we can get there, with the right mindset. We need to focus on the employees and not the technology if we want to transform into truly social businesses.

Google Hangouts & Tweet Jams
CMSWire events are kicking into high gear. Check out the details for  Feb 20th our Google Hangout at 9am PST, 12pm EST. And then join us on February 27th at 10am PST, 1pm EST for our Tweet Jam -- get the #CXMChat details here.

Both events will explore the intersection of Marketing Automation and Web Experience Management.

Most Popular

• Prediction: SharePoint Will Disappear Very Soon
• Collaboration Isn't Working: What We Have Here is a Chasm
• How to Get the Best of Both Worlds: Web CMS and Marketing Automation
• Don't Be a Social Business Statistic
• Jive Takes Off the Gloves and Takes on the Competition

Editor's Picks

• Why All Enterprise Search Projects Fail
• Marketing Automation vs. You
• Think Customers, not Channels
• Gartner: 3 Actionable Analytics Trends Driven by Big Data, Mobile, Social
• How to Drive Sustainable SharePoint Adoption in Your Organization

Around the Web

• Confusing loyalty with silence
• Fewer Customers Will Help You Grow Faster
• Clay Christensen: First the media gets disrupted, then comes the education industry
• Big brother’s watching: Half of users don’t like brands listening in on social media
• Your Innovation Problem Is Really a Leadership Problem

Featured Events (all events | post your event

• Mar 04 -- Adobe Digital Marketing Summit in Salt Lake
• Mar 20 -- Content Strategies Summit
• Mar 20 -- SharePoint Conference for Business Users
• Apr 18 -- Forrester's Forum for Marketing Leadership Professionals Los Angeles
• Apr 29 -- Gartner Portals, Content & Collaboration Summit San Diego

Featured Jobs (all jobs | post your job)

• Technical Program Manager in Mountain View at Google
• Java Software Engineer in Atlanta at Hannon Hill
• Social Media Manager in Seattle at Projectline
• Marketing Coordinator in Boston at SiteSpect
• Communications Senior Copywriter in San Francisco at Zynga

To work smarter there are many things companies can do to make employees more productive and efficient. However, not all solutions or platforms provide a meaningful way to track progress. Today, thanks to new features to Mavenlink’s project management and collaboration platform, users can track their project’s financials with greater visibility and control.

When you look at SharePoint 2013 Social Features, it is important to understand the Social features are really just a way to highlight how users are already working. Once you've flipped things around and are starting with the user and common actions, it becomes easy to see how the tools available to you can simply enhance current activities of users.

Even if there is still no official release date, every day it seems we learn more surrounding the SharePoint 2013 release. The latest -- a recent blog from one of the people working on it that provides brief glimpse into some of the mobile features.

Valentine's Day comes but once a year, but our love of all things social, mobile, local is something we talk about every day. There is no better day to show our love for those that make it all possible. This Valentine's Day we salute you!

File sharing service, Dropbox has announced new features for its Dropbox for Teams which gives administrators better visibility and control over collaborative projects. 

Jive has been making the news quite a bit recently. A few weeks ago, their CEO Tony Zingale said "Free products don't deliver. We can talk about free trials, free use models to get people to engage, but freemium in the enterprise -- write it down, it's dead." Then a few days ago Zingale said, that the notion of “Facebook for the enterprise” is also dead.

What we have ourselves here is a chasm. Collaboration isn't breaking out all over.

SharePoint social business partner NewsGator, updated its Social Sites platform to include compatibility with the soon to be released SharePoint 2013.

To be a truly successful business, companies have to start from the inside. They have to not only be collaborative, but everyone from the executives and CEO down to the customer service representatives should know the comings and goings of their work place. In this digital age, this can prove to be problematic, but it can be remedied.

Ryan Fuller, CEO of VoloMetrix, an enterprise analytics company spoke with CMSWire about this issue and the enterprise-related solution.

What are the most innovative companies? Fast Company magazine has come out with its annual take on the top 50.

In the not too distant future, I predict SharePoint will disappear altogether. It might take a year, maybe a little longer. But at some point soon it will be gone.

Someone needs to have a talk with EMC boss Joe Tucci. They need to tell him to take a break from strategizing about the integration of companies in his Pivotal Initiative portfolio, pluck Socialcast from EMC’s offspring company VMware, and move it into EMC ‘s Information Intelligence Group (Documentum).

He needs to do this NOW. There won’t be a better time.

With mobile now the center of computing, what are the biggest concerns enterprises have for mobile? A new report points to rising mobile data costs and “frustration and loss of control” because of the Bring-Your-Own-Device (BYOD) trend.

Cloud-based social collaboration and productivity platform Kona has expanded its file sharing capabilities through an integration with Box, Google Drive and Dropbox.