As far as buzzwords go, this one takes the proverbial cake.
Heck, Forrester Research calls it the age of the customer. Tools are geared around it, and it's the name of some platforms.
The hype's definitely here. But hasn't it always been this way? I mean, really, since the first customer exchange ever, hasn't it always been about customer experience?
Sometimes it seems we're more in the "Age of Everything Has a Name" than the age of the customer.
We do, however, agree that customers are everything.
That's the premise of "CX Day," a global initiative by the Customer Experience Professionals Association (CXPA), which arrives today with message to "spread the love."
OK, we'll get in on that lovin'.
We take a look back today at some great customer experience-driven pieces from our own CMSWire community over the last 10 months: