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Facebook, Social Media News & Practices

5 Things Savvy Marketers Need to Consider Before Running a Facebook Promotion

Customer Experience, Social Media Marketing, 5 Things Savvy Marketers Need to Consider Before Running a Facebook PromotionThe idea of running a simple promotion without having to go through the hassle of a third-party platform is exciting and intriguing at first. However, there are still a few things brands should consider when they choose between running a Timeline promotion or a using a custom app.

Facebook Enables Media to Integrate Real time Social Conversations into Stories

Simply connecting the world together wasn’t good enough for Facebook. It since has tried to bring the world’s conversation together into one metric-based pool of discussion aimed at helping users -- particularly businesses -- figure out what’s on the world’s mind collectively. 

They want to know who’s talking about what, what they’re saying, who they are, where they are, how many times they’ve talked about it and if they’re a man or woman.

Facebook Policy Changes Have Been Delayed

The proposed changes to Facebook’s privacy policy have been delayed so that the social network can properly review feedback.

Social Media Briefs: Hashtags Fail Facebook, Innovate Twitter

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Social media hashtags are now more universal than ever and can be used across social media platforms like Twitter, Facebook and Instagram. But how effective are they and how can they be used to help us? 

Social Media Briefs: Twitter Conversations, Facebook Albums, Google Hangouts in HD

Social Media Briefs: Twitter Conversations, Facebook Albums, Google Hangouts in HD

It seems like there was a little bit of everything for all the social networks. Let's take a look at what made headlines. 

Facebook Proposes Policy Changes Following Lawsuit

customer experience: Facebook policy feedback

Facebook is asking for feedback on how member information should be used following a court settlement that is forcing the social network to change its Statement of Rights and Responsibilities and Data Use Policy.

Another Salvo to Microsoft from Box: Sinofsky As Advisor

Steven-Sinofsky-Developer1.jpg A virtual game of industry ping-pong is heating up between Microsoft and Box. And Box just laced a wicked forehand cross-court over to Microsoft’s side.

Facebook Updates Promotions Policy: No Need for Third-Party Support

Customer Experience: Facebook promotions policy

Creating contests on Facebook is now a bit easier and more efficient due to an updated Pages Terms policy.

Facebook Mobile Ad Revenue Growing Faster than Expected

Facebook Mobile Ad Revenue Growing Faster than Expected

Facebook's mobile ad revenue is growing faster than anticipated, and it could reach up to nearly 16% of the global mobile Internet ad revenue share in 2013.

Facebook Settles Targeted Ads Lawsuit, Required to Pay Plaintiffs

customer experience: Facebook lawsuitIt took a couple years, but those who filed a lawsuit against Facebook over information used in targeted advertising are seeing a small payday.

B2B Social Media Marketing Presence All But Mandatory

digital marketing, social media marketing, b2bB2B marketers will go anywhere and everywhere to get leads. It’s what keeps six out of 10 of them up at night: generating leads is their biggest challenge, according to data released this month by eMarketer.

Got Jobs? Top 15 U.S. Cities for Social Media

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Two years ago we examined the blurred lines that existed in job postings for social media managers and community managers. Now, a recent survey shows that social media is declining as a general job title as roles get more specialized to specific platforms. 

Social Media Briefs: Facebook Apps, Social Ads, and Hashtag Help

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Social media is a work in progress. This week, Facebook shows us that there's always room for improvement, while Yahoo makes a play for video and Twitter teaches us how to choose the right hashtag.

Facebook Helps Launch Internet.org to Offer Global Internet and Mobile Access

internetorg.jpgFacebook and a host of mobile partners are trying to promote Internet access for all through improved connectivity, mobility and devices. Is that a noble plan, or a marketing scheme in disguise, destined to fail among a world of vested interests? 

Big Data Bits: Featuring Facebook, Apache Giraph, Continuuity, LucidWorks, Hortonworks & Infochimps

Big Data, Analytics, Information Management,Big Data Bits Featuring Facebook, Apache Giraf, Continuuity, LucidWorks, Hortonworks & InfochimpsThere’s always plenty of news in the Big Data world and, try as we might, we can’t cover it all; so we’re highlighting a few of the items that made us take notice and offering a wee-bit of context around it. 

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