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What if you can reduce cost and still provide the necessary tools to meet organizational needs? SharePoint 2010 (news, site) can do exactly that. 

Consumers use several sources of information before making purchase decisions -- they may seek independent opinions, speak to customer service agents, or examine goods physically. And they are constantly accessing information via multiple touchpoints -- including mobile devices, social networks and company websites -- throughout the research process.

Companies have come to recognize the importance of providing excellent cross-channel services to improve the customer experience. In fact, according to a Forrester report,  80 percent of customer experience decision makers said that improving cross-channel interactions was one of their key priorities in 2010. However, consumers consistently rate satisfaction levels for cross-channel experiences as poor, so it is apparent that businesses often struggle to deliver on this goal.

SharePoint 2010 (news, site) provides two ways to tag content: controlled and uncontrolled. In SharePoint 2010: Using Taxonomy & Controlled Vocabulary for Content Enrichment, we reviewed the options for controlled terms. Now, we look at how the social features of SharePoint 2010 provide an uncontrolled approach to tag and categorize information.

One of the biggest paradigm shifts in today’s computing environment is the influence of social networking, and how it affects day-to-day business activities. So how will SharePoint 2010 (news, site) get with the times when it comes to social networking?

Every Content Management Solution Provider seeks to find and market what makes them unique. For Nstein, it’s a little about their ability to produce a multi-lingual content management solution for the digital publishing industry. But that’s not what makes them unique — they have a “secret sauce”. And it may just be the thing that pushes them ahead of an ever growing and growling pack.

CMSWire is here reporting live from the How Design Conference in Boston. The conference, which caters to all kinds of creatives, from marketing managers to graphic designers to advertising executives to web designers and strategists alike, aims to teach us a thing or two about being more productive, creative, organized and most of all inspired.

Coming from all backgrounds, designing for firms with lots of clients or working as an in-house designer with a staff of five, we designers face a multitude of challenges. The art of communicating effectively, whether it be with other creatives or our business clients, is our most challenging task. Enter Kathy Burton of The Creative Group, a staffing agency for marketing and advertising professionals. In one of the first workshops of the conference, Can’t We All Just Get Along? How to Identify and Work with Different Types of Communicators, attendees came equipped with their DISC profiles, indicating the four primary behavioral styles, each with a very distinct and predictable pattern of observable behavior.