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Features News & Analysis

Content Strategy: Anyone Can Add, It Takes a Professional to Take Away

Humans and technology are much better at adding than removing. That needs to change.

5 Tips for Creating an SEO Friendly Infographic

Infographics are the latest tool in the SEO’s arsenal. They’re the ideal option for creating interesting content and building links to your site -- and they’re especially useful if you’re on a bit of a budget!

Progress through Technology: Why Germany Needs to Become a Social Business

If you had asked me four years ago how successful social business concepts would be in German companies, I would have answered very cautiously.

Yammer versus SharePoint: What is a Company to Do?

With the announcement of the Yammer integration roadmap a question remains: which direction should your company choose?

6 Things to Expect from Your Intranet

Expectations run high for the role of intranets in employees daily work routine, but if they aren't meeting these six requirements, they're falling short. 

Reflecting on Yammer and Office 365: SharePoint is Definitely Dead

Last month I wrote an article that stated SharePoint, as a brand, would soon disappear. It seems with Microsoft's recent announcement regarding its plans for Yammer, I have been proved correct.

Achieving Self-Organized Teams Using Disturbance Strategy

One of the 12 principles of the Agile manifesto states that “The best architectures, requirements and designs emerge from self organizing teams.” But how do you encourage these teams to form and how do you ensure they are sustainable?

How to Integrate Social Media Into Your e-Commerce Marketing Strategy

Recently I came across a telling statistic: according to a recent survey by PriceWaterhouseCooper seven out of ten people never use social media sites to purchase items or services, even though almost half of the respondents check those sites on a daily basis. 

Gamification is Here and It Means Business

“Employee engagement,” the high-profile catch phrase that’s been echoing through the halls of corporate America for the better part of the last decade is buzzing anew. The reason? An actual solution -- a game changer if you will -- has emerged, and with its proven ability to impact employee participation and commitment, it’s injecting new life into the concept of an engaged workforce.

Data-Driven Employee Engagement

The concept of employee engagement as a core human capital management goal has been echoed repeatedly, but one of the main challenges is how to measure it.

How to Maintain a Governance Strategy in the Cloud

A lot of thought goes into the decision to move part or all of a company's resources to the cloud, but one thing often goes ignored: governance.

The Perfect Storm - Dealing with an Email Blizzard in the Face of Risk

If you live in the Northeast, odds are that you looked out your window a couple of weeks ago and saw snow falling from the sky. Parts of the region were buried under more than three feet of the white stuff, paralyzing the population. The bright side of any blizzard is that the snow, no matter how much, eventually melts away. The same is not the case for email.

5 Ways to Bring Your Content Marketing to Facebook

Social media has become a top resource for content marketing. This article teaches best practices for bringing your content marketing efforts online and to Facebook.

Gamification: The Secret Weapon of Employee Engagement

Collaboration. Engagement. The Consumerization of the Enterprise. Today, global businesses are beginning to realize that driving and sustaining an engaged workforce is a necessity to increase efficiency and profits. Yet four out of ten employees worldwide are not engaged, according to an AON Hewitt study, and this lack of engagement is crippling business growth potential.

Choosing the Customer Experience Metrics that Matter

Organizations are discovering that loyalty is highly correlated with customer experience. While any organization can improve segments of its customer experience, it takes more than a few superficial changes to create significant changes that deliver long lasting results.

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