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Marketing & CX Leadership

CMSWire's Marketing & Customer Experience Leadership channel is the go-to hub for actionable research, editorial and opinion for CMOs, aspiring CMOs and today's customer experience innovators. Our dedicated editorial and research teams focus on bringing you the data and information you need to navigate today's complex customer, organizational and technical landscapes. We've got you covered.

Editorial
Close-up of decorated chocolate cupcakes displayed on a mirrored serving tray. The cupcakes feature pale pink icing with green accents, delicate flower decorations and piped names in pink frosting, creating a festive and personalized dessert presentation.
How AI Personalization Builds Trust — Until It Doesn't
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Editorial
Three hands hold up speech-bubble signs displaying different customer sentiments — happy, neutral and unhappy — against a soft blue background, illustrating customer feedback, opinions and experience measurement.
What Happens When Customer Feedback Feels One-Sided?
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Feature
Kristina LaRocca-Cerrone, VP Analyst at Gartner, left, and Jay Wilson, VP Analyst at Gartner, present on stage at the Gartner Marketing Symposium/Xpo in Aurora, Colorado.
Gartner Warns Marketing Leaders: Competence Is the AI Trap
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#FORRCX sign in the Gaylord Opryland Resort and Convention Center in Nashville, Tennessee at the Forrester North America CX Summit.
Employee Experience Is Now a CX Variable — And Most Brands Are Failing It
A worker wearing a high-visibility safety vest and hard hat stands in front of an open industrial control cabinet inside a modern facility, inspecting electrical systems and infrastructure equipment. Metal cable trays, utility panels and safety equipment are visible throughout the clean industrial environment.
The Next CX Leaders Will Build Systems, Not Just AI
Large PEGA logo mounted on a wood-paneled office wall, featuring the company's white horse-head emblem with a teal accent above bold white lettering. Blurred plants frame the foreground of the modern corporate workspace.
Pega Launches Pega Customer Engagement Studio for Marketers
Man trying on shoes.
What Larry Joltin, the $500K Shoe Salesman, Can Teach You About Customer Experience
A group of nine skydivers forms a circle while freefalling high above a rural landscape, each person extending arms toward the center in a coordinated formation against a hazy sky.
How CMOs Build Brand Trust Across AI Search, Agents and Answer Engines
Plush teddy bear wearing a blue shirt and a call center headset, seated against a bright blue background, representing customer support or contact center service.
4 Contact Center Problems That Are Costing You Customers
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Articles Tagged "Filenet"

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Enterprise CMS
IBM’s Social, Lightweight BPM is Available
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Web CMS
Alert: What's Coming for Open Source CMS in September 2010
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Information Management
An Agile Enterprise CMS -- What's That?
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Enterprise CMS
EntropySoft Offers Web Based Content Migrations with Support for CMIS
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Document Management
Snowbound Upgrades Java Doc Viewer, Adds FileNet Connector
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Enterprise CMS
IBM Updates ECM Portfolio, Introduces Starter Kits
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Search
Google Chases ROI With New Search Appliance Connectors
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Enterprise 2.0
IBM Joins Green IT Movement
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Enterprise CMS
IBM Unveils New Enterprise Content Management Offerings
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Enterprise CMS
Prizm Viewer v8 Boasts Enhanced Imaging Capabilities
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Enterprise CMS
IBM Melds Enterprise CMS with Social Software
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Enterprise CMS
Documentum's Future: A Concise Summary
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Enterprise CMS
CYA Gets Granular with Content Recovery
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Enterprise 2.0
IBM Classification Module Updated - Classify Unstructured Data
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Enterprise CMS
JustSystems Unifies Content, Data Views for ADD-Afflicted Firms
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Records Management
Infolinx, IBM Usher in Brave New World for Enterprise Records Management
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Enterprise CMS
Gartner Foresees Growth in ECM Lead by Big Blue
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Enterprise CMS
Altien Brings ECM Ease to Legal World
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Enterprise CMS
FileNet Announces SAP NetWeaver(TM) Certification for FileNet Application Connector for Enterprise Portal 1.0
About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

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About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

Join the Community
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