Content Management Matters ™

Words are critical to task completion on websites and in applications. Yet they are still chosen carelessly.

Shouldn't there be a law against having politicians' pictures on websites, particularly on homepages? Taxpayer money pays for these websites. So what gives politicians the right to take taxpayer money and hijack government websites and turn them into campaign websites?

E-government is not about technology. It is about saving time and making life easier and more efficient for citizens and business.

Web government is about helping citizens and businesses make easier, faster, better-informed decisions.

Every time you add navigation options you add confusion and complexity. Too much choice is the bane of web navigation.

Making your websites more interactive is a meaningless strategy. Make your website more useful instead.

Intranet search is appalling because people don't want their content to get found, and the organization does not value the importance of finding.

The first step in creating a genuinely useful intranet is to ban the intranet team from using the word "information".

Never tell people what you're going to do for them on the Web. Just let them do what they came to do as quickly and simply as possible.

Sears Roebuck was one of the very first large corporations. It was in the mail-order business. It used content to make the sale.

The Web has only just begun to make its mark. As we approach 2008, we are only in the middle of the beginning of a revolution that is transforming humanity.

The essence of the Web is about linking, sharing and collaboration. Productivity and value creation is driven by cooperation.

Every time I hear someone say that "every website is different" I want to rush outside, grab an ancient oak, rip it up by its roots, swing it wildly and lop the top off the nearest mountain.

The Web is the network. The Web is the organization. Your website is not important. Reaching your customers is.

Organizations have an overwhelming desire to own and control. Even within organizations, each unit/department is constantly trying to prove that it is important.