Gigya News & Articles

Adobe (news, site) moves fast. You may recall that the company recently acquired analytics provider Omniture, to the surprise of many a tech nerd.

The coupling of Adobe’s creative brand and analytics—which admittedly seemed odd at first—is already being reflected in its solutions. First off the conveyor belt is the brand new Adobe Flash Platform Services for Distribution. The platform gives Flash app developers more insight into how their apps are being used, and enables advertisers and content publishers alike to promote, measure and monetize their tools across the Web.

Two well-known social computing companies have joined forces to help you get your content out to the widest audience possible. What does that mean? Increased revenue — something everyone wants.

The partnership integrates Gigya’s distribution and tracking technology with NewsGator’s syndication network providing a streamlined content syndication process, a network of over 50 platforms and detailed tracking information.

Mochila, the online marketplace for high-quality syndicated media, announces a partnership with widget provider Gigya to add new distribution features to its network.

The new tie-in will enable Mochila users to utilize Gigya’s Wildfire technology to distribute content in widget format.

Gigya is already partnered with numerous content providers including MetaCafe, Gaia, and c|net amongst others. These widgets enable viral connectivity between available content and the other half of Gigya’s partnership family, which consists of just about all of the popular social networks.

One-click posting functionality lets Gigya users share content without leaving the content provider’s site. Moreover, the widgets are particularly designed with a view to viral distribution.

Have a butcher’s at this one, and you will get the picture:

If you are already part of the Mochila marketplace, grab a widget and spread the love!