Gilbanesf News & Articles

Social media. This particular phenomenon is arguably the biggest thing on the Web right now, and it’s getting bigger every day. In fact, it’s difficult to imagine being active on the Web without somehow participating in social media.

But, on the off chance that you’ve completely missed the social media bus and you’re scrambling to figure out exactly why it’s taking the Web by storm, take solace in knowing that you’re not alone. John Stone of Crosstech Partners held a workshop at this year’s Gilbane SF Conference to explain the bare bone basics.

Yeah, yeah, yeah, we cover tons of solutions every day. In fact, Seth Gottlieb, founder of Content Here says there are somewhere between 1,700 and 2,000 products out there that call themselves content management systems, so options certainly aren’t the problem. But how exactly to select one? There’s a pressing issue.

Today’s guidance comes directly from Gottlieb, who today held a workshop at this year’s Gilbane San Francisco conference in hopes to teach us all exactly how to find our perfect Web CMS match. And trust us, it’s not as scary of a process as it may seem. Rather than provide ultimate or magic answers, Gottlieb's refreshing words heavily focused on getting back to the basics.

This year's Gilbane SF started with a day of pre-conference workshops. In one of them -- Managing the Web: The Fundamentals of Web Operations Management -- Lisa Welchman, founding partner of WelchmanPierpoint, discussed the challenges faced by today's web teams.

"Web managers tend to have the world wide web on their shoulders," said Welchman, emphasizing the enormity of complexities that go into web operations management. If web operations management is not done right, one of the outcomes is poor web experience, resulting in lost revenue. But there are ways to make your web operations efficient and successful.

We're in the final stretch before Gilbane conference kick-off next week in San Francisco. If you’re still not registered, save some money (US$ 200) by using the CMSWIRE code.

For all of you who we will see in a few days, here are some of the happenings that are not to be missed.