Customer Experience Management (CXM), Information Management, Social Business
 
 
 

CMSWire Interviews

[VIDEO] EPiServer's Bob Egner on Customer Experience, Mobile, PaaS Cloud and 2012 Challenges

Context first. This is what Bob Egner, VP of Product Management and Global Marketing for Web CMS vendor EPiServer is excited about.

In an exclusive CMSWire interview Egner and CMSWire staff dug into the fundamentals of Customer Experience Management, how Web CMS vendors differentiate -- or don't, the cloud and PaaS vs. SaaS, how to go mobile more simply and the big challenges facing vendors in 2012.

Let's have a look:

Engaging the Community: AIIM's Jesse Wilkins On Social Business

If you survey records colleagues about Jesse Wilkins, the resounding chorus is “Jesse is committed to advancing the profession.” He has spent the past decade commenting on XML first and then email management. In the next year, he will stake a claim in social media governance on behalf of his new employer, AIIM (aiim.org). It’s a huge gamble.

Sitecore Repositions Web CMS as Customer Engagement Platform

sitecore_logo_2009.gifSitecore (news, site) announces the evolution of their web engagement platform, officially recognizing that Web Content Management is about more than just the channel -- it's all about the customer. See our video interview with Darren Guarnaccia, Sitecore's VP of Product Marketing as he highlights what's driving the company's current strategy:

Enterprise Collaboration: Salesforce Says Emulate Facebook, Integrate Deeply

When CMSWire sat down to talk with Salesforce.com EVP Alex Dayon we were looking for the secrets of successful enterprise collaboration.

Based on our conversation, the not so secret, secret sauce may be to emulate the most popular collaboration tool in the consumer space: Facebook. In Dayon's words, why would you do anything differently when hundreds of millions of people are using this tool, without a user manual.

The discussion wasn't all about Facebook though. Here's part two of our conversation. And if you missed our first session, catch it here: Chatter vs. Yammer? You Miss the Point.

Chatter vs. Yammer? You Miss the Point

With enterprise collaboration dominating the CMSWire charts this month we sat down with Salesforce.com EVP Alex Dayon to talk about what was key to enterprise collaboration product and project success, how enterprise social diverged from consumer social and to ask a few obvious questions about Chatter vs. Yammer and how the two social enterprise products are really different.

Alex highlighted three top priorities for enterprise social apps: security, integration and mobility. Here's a segment of our interview:

 

Social Collaboration at Kraft Foods: An Interview with Vinicius Da Costa

Recently I had the opportunity to have a conversation about social collaboration with Vinicius Da Costa, who is the Associate Director of Social Collaboration Solutions at Kraft Foods. 

Brian Solis Talks Katie Couric, Social CRM and (R)evolution

Brian Solis is now on Katie Couric’s radar. Or I should say Katie is on his. Solis took the time this week to talk to us about what it was like to interview Katie Couric, the language of the c-suite and why user privacy issues are one of the most important topics of 2011.

 

Interview: Luis Suarez Wants You To Engage Outside Your Inbox

Luis Suarez of IBM -- the 2.0 Adoption Council’s 2010 Internal Evangelist of the Year -- mesmerizes the hapless interviewer. His enthusiasm for one of his favorite topics, life without email, bleeds into several records and information management-related disciplines -- a fact he’s only too happy to acknowledge and gleefully share with everyone.

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Organizations and The Government are Adopting: An Interview on Social Business with MITRE's Senior Principal Scientist Nahum Gershon

Nahum Gershon is Senior Principal Scientist at MITRE -- he is tasked with helping MITRE and the government “go social.” After his panel at the Enterprise 2.0 conference in Santa Clara he opened up about technology, art and working with government in the age of social.

Interview: Bill Kaplan on Knowledge Loss and Employee Turnover

Bill Kaplan, CPCM is a retired US Air Force colonel who after a lifetime of successful implementations for other companies founded his own knowledge management consulting group last year: Working KnowledgeCSP. His path is a textbook example of success -- always the most difficult kind.

10 Questions With R "Ray" Wang, CEO of New Analyst Firm Constellation Resarch

R "Ray" Wang recently launched a new analyst firm called Constellation Research. Here Wang talks with CMSWire about the new firm and the landscape of disruptive technology.

Interview: How LibreOffice Broke Free from Oracle

libreoffice_logo_2010.jpgBreaking up is never easy to do, but the split between Oracle and the new LibreOffice (news, site) team has been one of the more traumatic recent events in IT. CMSWire asked the new team's Italo Vignoli what went on behind the scenes and what can we expect to see now from Libre/OpenOffice.

Social CRM, Social Business & the Future of Radian6 With Marcel LeBrun

What does the CEO of one of the leading social media monitoring companies in the world, Radian6, think of Social Business and Social CRM? What's in store for the future of this important company? I had the privilege of meeting with Marcel LeBrun, the CEO of Radian6, and in our time together we covered not only these questions but many more. The answers to which can all be found in this article. 

Craigslist Founder Craig Newmark on the Customer and Social Business

Craig Newmark is famous for his list. That would be Craigslist.

What I find interesting about Craigslist is its utilitarian aspect. The homepage is an overwhelming list of bright blue words on a drab gray background. It’s not “pretty” nor will you find shiny bells and whistles on the site. It’s just a bare bones incredibly powerful site.

But it has absolutely changed the way we search for products, services and offer products, services

Interview: Susan Scrupski and Her New Socio-Collaborative Virtual Network Part 2

Ask Susan Scrupski what the mission of the 2.0 Adoption Council -- an online venue for Enterprise 2.0 implementation leaders to share lessons learned from the implementation projects of large, corporate teams -- is and she’ll describe her approach to nurturing its growth in the past year.

This is Part 2 of an interview with Scrupski continuing with the discussion of the 2.0 Adoption Council, elaborating in depth Ms. Scrupski’s mission and good intentions. Please note the interview was conducted on April 13, 2010.

Read Part 1 of the interview to get up to speed

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