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Key Location-Based Technology Stats & the Effect on Social Business #SocBiz

Visible Technologies pulled some data from the Pew Research Center’s Internet & American Life Project for a nifty infograph of location-based social media statistics. Here's a look at it, and what the stats could mean for social business.

Google's Geo-Targeted Ads Open Doors for Marketers

Yesterday Google announced their new location-aware display ads for mobile devices. The addition is hot on the heels of Google's Places app (a Yelp competitor, also for mobile) and together these two solutions are poised to provide some serious leeway for marketers with on on-the-go consumers in mind. 

Facebook Moves Closer to Offering Location-Based Services

Facebook Moves Closer to Offering Location-Based ServicesWhile Facebook's webmail project seems to have fallen through, the same cannot be said for the location-based services rumor. Everyone's favorite social network is thisclose to acquiring Hot Potato, an LBS, and other social activity sharing service. 

Google Challenges Yelp with Places, Check-ins to Follow?

Last year Yelp turned down a US$ 550 million dollar offer from Google, and today remains one of the few companies to have walked away from the famous, primary-colored clutches. Not to be outdone, it looks like Google's answer to the local and location craze is a mobile solution called Google Places. 

Location Based Features are Coming to Facebook

 facebook_logo_10.jpgLadies and gentleman, it's official: the location-based service phenomenon is on its way to Facebook. 

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