Linkedin News & Analysis
| Wednesday Aug 7, 2013
Everyone can benefit from an effective content marketing strategy, but unless your audience is everyone, you may want to tailor your strategy to meet your audience's needs. Not all companies are created equally -- some market to other companies, while other market exclusively to citizen consumers. Let's take a look at some of the ways B2Bs and B2Cs use content marketing.
| Monday Aug 5, 2013
LinkedIn has started off August with a couple of new releases to improve the user experience on both the desktop and mobile versions of the site.
| Friday Aug 2, 2013
Social media never takes a break, not even as we enter the dog days of summer. Be it LinkedIn, Google or Facebook, this week provided some engaging updates and gives us something to ponder about the future of social search.
| Wednesday Jul 31, 2013
Organizations looking to take advantage of the growing army of LinkedIn users have a new tool to track engagement and follower demographics on Company Pages.
| Friday Jul 26, 2013
This week, social media was drowned out by the likes of Chromecast and Hootsuite's Vidyard app, but have no fear, there were some other news that caught our attention.
| Thursday Jul 25, 2013
Social business is mostly stuck in first gear for many companies, an MIT report has found, but looking to marketing, sales and customer service departments, businesses can see examples of where it fits in, and can build from there.
| Wednesday Jul 24, 2013
Following the example set forth by Twitter and Facebook, LinkedIn is now offering its own sponsored content, giving companies the chance to better promote services and establish their business.
| Thursday Jul 18, 2013
Adobe Social now allows for annotations that can be shared instantly.
Adobe is expanding its roster of social network integrations with the additions of Instagram, LinkedIn, Foursquare and Flickr to its Adobe Social tool, part of a broader move at completely integrating its Marketing Cloud.
| Friday Jun 28, 2013
This week, LinkedIn announced new features, a partnership and a milestone, while several social analytics tools launched. This weekend, we're getting ready to celebrate World Social Media Day. What's not to love?
| Wednesday Jun 19, 2013
LinkedIn’s Cinderella Story....
| Monday Jun 3, 2013
Google+ is now more popular than Twitter among social networks in the US, according to a survey of 2,500 people by an ad firm called Burst Media.
| Friday May 31, 2013
This week, while we were checking out the new Gmail or crossing our fingers that we were important enough to have our Facebook pages verified by Zuckerberg, there were some smaller, but significant updates released across other platforms and networks.
| Thursday May 30, 2013
Social media is a tool that everyone uses, but not all brands need a Twitter, Instagram or YouTube page. If you're a small business trying to get started in social media, here's what to consider before signing up.
| Friday May 24, 2013
This week, it was Twitter's turn to make news, while LinkedIn served up another update.
| Friday May 3, 2013
This week in social media has shown us that even the smallest of updates can impact how we communicate. Let’s take a look at some of the recent developments several social networks had to offer.