Linkedin News & Articles

A more collaborative LinkedIn Group. That’s the intention of a new tool announced today by Bloomfire.

Professional social networking service LinkedIn has already spent some serious cash strengthening its security following an embarrassing breach earlier this year -- and plans to spend more.

There was an interesting article in the NextGen Journal earlier this month.

It argues that every social media manager should be be under 25 years of age. As one might expect, it has stirred up its share of attention (7.5 k Facebook “likes,” 1727 tweets and 872 Google+) and controversy (especially from those of us who are over 25).

Since last January when Office 2013 first appeared on the edge of everyone’s radar there have been continual leaks and rumors about what it would come with. Since its release last week we now know for almost definite -- we do know it is going to be a lot more social. And the announced integration with LinkedIn underlines that.

Twitter, looking to better protect its Tweet-streams, began blocking on Friday the display of Tweets on LinkedIn. Users on LinkedIn, however, can still share their status updates on that professional site via Twitter.

Social, mobile and free. How’s that for a hook?

Or does Work, Life, Simplified sound even better?

Don’t worry, you don’t have to choose, they all apply to Hookflash, a new iPad app that helps professionals communicate with their peers and colleagues via instant High Definition video calls, voice and text messages anywhere on the planet for free.

Over time Hootsuite has added more and more social media apps and extensions. Within 2012 alone, they’ve extended functionality to support Diggs, Trendspottr, RSS feeds, MailChimp and LinkedIn Company Pages. Today, they've integrated Instagam, Slideshare, edocr and Zuum into the social media management dashboard.

Yesterday we reported that Hootsuite was extending access to LinkedIn company pages to all of it users. Such access will help community managers better monitor their communities from within one platform. Not to be outdone, LinkedIn announced that companies can now deliver targeted status updates to members following company pages. 

Hootsuite has been busy the past few weeks. Two weeks ago they announced a partnership with HubSpot to connect social media to generating, managing and nurturing leads. Shortly before that they introduced HootSuite Teams, designed to help businesses manage their social identity more effectively across multiple networks. Today, they expanded their LinkedIn beta to all HootSuite users and will be offering comprehensive support to LinkedIn Company Pages.

LinkedIn is preparing to add new presentation and content-sharing functionality to its social networking platform by purchasing online professional content sharing community SlideShare.

LinkedIn has added an iPad app to go along with newly redesigned iPhone and Android apps. LinkedIn waited even longer than Facebook to finally release an iPad app, but the result is a polished new look for the powerful professional networking tool.

With social measurement companies swarming the trees, HootSuite tries to keep its perch by partnering with Adobe to integrate Digital Marketing Suite for more measurable ROI on those social strategies.

You may have heard about how more Facebook users are unfriending each other. While some have decided that this is a very unfriendly action, it may suggest that after five years, users are becoming more savvy about how to create, connect and collaborate socially online. A recent study by Pew Research suggests that people are also becoming more savvy about protecting their privacy online.

It took a minute, but, at last, most of us have mastered the art of Facebook, Twitter, LinkedIn and maybe even Google+ if you really care. The next step then is to supervise these various platforms and put them to good uses (other than poking people and crafting snarky captions on photos). There are many ways of exploiting networks, and predictions over the coming year suggest that management marks the latest stage in the evolution of social media. If cleverly employed, it looks like we, the great wide public, are the Internet’s contemporary innovators. 

We all know Facebook and Twitter are two of the biggest digital platforms for brand promotion, but just because they're both social doesn't mean the typical consumer response is the same across the board. AYTM put together an infographic that compares the two platforms on several consumer angles, so read on if you're hoping to improve social engagement.