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Mobile Commerce News & Analysis

Is Your Customer Experience Ready for the Holidays? [Infographic]

shutterstock_160880540.jpgThe holidays are here. There are only 47 days until Christmas. And this year, the first full night of Hanukkah and Thanksgiving coincide for the first time since 1888.

For the holiday shopper, time is of the essence. For the retailer, if you're not prepared to handle Black Friday sales, Cyber Deals and last-minute shopping, you'll be hard-pressed to meet the needs of your customers. Most of them expect to find what they want, when and where they want it.

Facebook to Launch Mobile Payments System

customer experience: mobile payments on facebookAccording to a recent report mobile shopping is about to become more socially integrated through a new Facebook feature.

Webinar Recap: Preparing for the Future of Mobile E-Commerce

Customer Experience, Webinar Recap: Preparing for the Future of Mobile EcommerceDo you know the four trends shaping the Mobile E-commerce landscape?

Small Businesses Missing Out on Big Mobile Opportunity

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Small businesses are facing a mobile challenge. While consumers are increasingly turning to their mobile devices to shop, share and socialize, small businesses seem reluctant to mobilize, making it harder for them to leverage their mobile audience.

It's An App World for E-commerce and Online Shopping

It's An App World for E-commerce and Online Shopping As smartphones and tablets become the device of choice for many online shoppers there's also a e-commerce movement for retailers to adopt an app-based shopping model. As a result, more businesses should reconsider how they engage and connect mobile customers.

Thoughts on the New Cashless Society

Cashless Society

To say that living without cash has been the stuff of legend would be an exaggeration … but only a slight one. And the reality may come sooner than we think.

Mobile Commerce Market Shows Continued Growth, No Consensus on Mobile Payment Methods

The BYOD (bring your own device) trend is the most popular corporate mobile computing initiative according to “Mobile Commerce: State of the Market,” a new report from Mobile Commerce World and InformationWeek.

Siteworx Survey Says Fast, Simplified Sites Key to Mobile Marketing Success

Marketers can no longer rely on flashy apps to attract the interest of mobile consumers, according to a new survey from Siteworx. Results of the “2013 State of Mobile Features and Functionality Report” indicate that mobile shoppers prefer websites to apps and desire ease of use and speed, among other findings.

The Future of Mobile Shopping

Mobile shopping appears to have a bright future, according to a new study from global research consulting firm Latitude. Sixty-three percent of survey respondents -- who were all mobile phone users in the US and UK with at least some exposure to mobile shopping -- expect to do more shopping on their mobile device in the next couple of years, and that’s just the beginning.

Mobile Enterprise: 5 Benefits Of Mobile, An Increase in Mobile Commerce

This week the mobile enterprise offers benefits, increase reports of mobile commerce and worldwide sales of smartphones.

Web Publishing Roll-up: Advertising on Portals, Twitter Tags as Newspapers

Today, we're catching up on recent reports, studies and white papers that seek to enlighten us about searching the mobile web, web advertising via YouTube and other online portals, as well as the hashtag rivers that connect people with the news.

Mobile Strategy is Key: More Than 50% of Internet Shoppers Went Mobile in 2009

You're behind the curve if you haven't been working on a mobile strategy. Consider this: the mobile sector is a US$ 850 billion global market and will comprise 62% of the total telecom market in 2010 (IDC study, Worldwide Mobile Trends: Steady Subscriber Growth, the Proliferation of Applications, and the Mobile Internet ). Or this: more than one half of internet users worldwide used a mobile device for part of their shopping activities in December 2009 (Mobile Shopping Takes Hold Worldwide - eMarketer).

But before you circle the strategy and tech wagons, step back and think about how you really need to approach this channel. Need help? Read on.

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